July 16, 2018
VOX Cinemas announced that they will operate for 24 hours every weekend for the rest of the summer – starting Thursday 12th July 2018.
The new all-day programme will be available at selected VOX locations in the UAE, which include Mall of the Emirates, City Centre Deira and City Centre Mirdif, and will not include movies for children.
This is not the first time the UAE has screened movies for 24 hours, but this will be the first time that it is a regular event, taking place over the entire weekend.
The good news:
Moviegoers
You can choose to spend the wee hours of your mornings shrinking into small size watching Ant-Man and the Wasp, turning up the heat with Dwayne Johnson watching Skyscraper, being at the helm of the heist watching Ocean’s 8 or grooving to the music of Mamma Mia! Here We Go Again.
Check out what to watch and when to see it over on the VOX Cinemas website.
Advertisers
With the cinemas at Mall of the Emirates, City Centre Deira and City Centre Mirdif open 24 hours over the weekends, advertisers will benefit from more spots, at no extra cost!
Don’t miss out on the opportunity to attract extra exposure during the summer of 2018.
Sources: Gulf Business, Gulf News and The National
