Paul Butler

Group Insights & Analytics Director

Paul has been a part of the Val Morgan business over 20 years, with experience across Australia and international markets including the UK, North America, Asia and the UAE. Paul leads the Insights and Analytics function across the business and was a principle architect of the internationally awarded CineTAM audience measurement platform. Growing up a keen skateboarder, Paul now has a passion for surfing and paddleboarding, when not at work he’s usually not too far away from the beach – often checking the data on the latest swell report.

Paul’s favourite movie is Chinatown.

Gentlemen you had my curiosity…but now you have my attention.
– Calvin Candie, Django Unchained