February 25, 2018
Bahrain Islamic Bank (BisB) is the first Islamic Banking institution in the Kingdom of Bahrain and one of the largest institutions in the region, offering complete financial and banking services to both retail and corporate clients.
BisB launched a new sales campaign during the month of February, where any new or existing customers applying for any finance will benefit from discounted annual profit rates, as well as cashback if they transfer their finance to BisB or apply for a new credit card.
As part of this sales campaign, BisB booked the first-ever activation stand at VOX Cinemas, The Avenues Mall in Bahrain through Motivate Val Morgan (a booking which came through media agency RAMA) for a period of 3 days – 15 to 17 February 2018.
The activation stand was on the 1st floor of the cinema’s premises (in front of the escalators leading to the cinema screens).
In addition to activation stands, Motivate Val Morgan offers a host of other off-screen cinema advertising options at VOX Cinemas – The Avenues Mall in Bahrain, ranging from:
Want to know more on how off-screen cinema advertising could help move your brand closer to its target audience? Contact our team member in Bahrain.