Featured News

Feature Image

‘It Ends With Us’ Draws Female Audiences to Cinemas

September 2, 2024

It Ends With Us, starring Blake Lively and directed by Justin Baldoni, has also made significant waves in the region’s […]

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Gladiator 2, Gladiator

Everything You Need to Know About Gladiator II

September 2, 2024

Twenty-four years after the Oscar-winning original, ‘Gladiator II’ is set to make its long-awaited debut this November. Paul Mescal stars […]

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Nestle - Nesquik Popcorn Branding

Nestlé Launches Minions-Themed Cinema Campaign for Nesquik

August 20, 2024

Nestlé Middle East, in partnership with Zenith ME and Motivate Val Morgan (MVM), launched a cinema campaign to promote the […]

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Feature Image – Brand Metric

How Cinema Advertising Boosts Every Key Brand Metric

August 20, 2024

Cinema advertising has long reigned as a powerful medium for enhancing key brand metrics, due to its ability to reach […]

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Effie

Cannes Lions Owner Ascential Set to Acquire Effie

August 20, 2024

Ascential, the media and events company behind Cannes Lions, has entered into an agreement to acquire the commercial assets of […]

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Joker poster

Everything You Need to Know About Joker: Folie à Deux

August 5, 2024

Joaquin Phoenix returns to his iconic role as the Joker in Joker: Folie à Deux. The film’s title, French for […]

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Deadpool & Wolverine

Deadpool & Wolverine: A Cultural Moment for Cinema in 2024

August 5, 2024

Deadpool & Wolverine: the unmissable cultural moment of the year attracts over 500,000 fans to cinemas across the region   […]

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Brace for Terror: The Conjuring 4 is Back Next Year

July 22, 2024

The Warrens return for the final time in the fourth installment, titled ‘The Conjuring: Last Rites,’ set to hit cinemas […]

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Newsletter Article – Meet New Faces 2024

Meet the New Faces of Motivate Val Morgan

July 22, 2024

The good vibes are multiplying at Team Motivate Val Morgan! We’re thrilled to welcome three fantastic new faces to the […]

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Newsletter Article – Ad Fraud

Ad Fraud is on the Rise – but Cinema Remains One of the Safest Forms of Advertising

July 18, 2024

Ad fraud manifests in many different shapes and forms – from pixel stuffing and ad stacking to fake social media […]

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UAE Secures 23 Lions

UAE Secures 23 Lions at the 2024 Cannes Lions International Festival of Creativity

July 9, 2024

The United Arab Emirates wins 23 majestic Lions – 1 Grand Prix, 3 Gold, 5 Silver and 14 Bronze, at […]

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Cinema is a Must-Buy

Cinema is a Must-Buy for Every Video Media Mix – Study

July 9, 2024

Screenvision Media, in collaboration with Amplified Intelligence and MAGNA Global, has released a media study** providing compelling insights into the […]

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