Featured News

Cinema On Screen Ad and Cinevation by Uber

Uber – Cinema On Screen Campaign and Activation

February 12, 2018

Uber – global taxi technology company operating in 633 cities worldwide, is all about providing access to safe, reliable and […]

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VOX Cinemas Opens at City Centre Alexandria in Egypt

February 12, 2018

VOX Cinemas, a unit of leading retail and leisure pioneer Majid Al Futtaim, opened its second location in Egypt at […]

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Centrepoint | Show Yourself | Brand Film | 2018

Centrepoint | Show Yourself | Brand Film | 2018

February 11, 2018

Centrepoint – Middle East’s biggest fashion store and the region’s most coveted fashion retail brand, launched its newest brand film […]

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Cannes Lions Jury Presidents 2018

Final Jury Presidents Announced for Cannes Lions 2018

February 11, 2018

Motivate Val Morgan is the official representative of the Cannes Lions International Festival of Creativity in the UAE.   The […]

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Hollywood Trailers Featured During Super Bowl 2018

Must See Trailers Featured During Super Bowl 2018

February 5, 2018

The Super Bowl is one of the most-watched events on US television, so it’s not a surprise that movie studios […]

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Silence Your Mobile Phone Cinema Ad - Motivate Val Morgan Research

Silence Your Mobile Phone Ad – Cinema Research

January 29, 2018

The ‘silence your mobile phone ad’ is a specially positioned creative spot asking moviegoers to put their phones on silent […]

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VOX Cinemas Egypt Citroën Campaign

Citroën Cinema Campaign – VOX Cinemas Mall of Egypt

January 29, 2018

Ezz Elarab Automotive Group – one of the fastest growing and successful automotive sales and services companies in Egypt, recently […]

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City Cinema Oman Now Under the VOX Cinemas Brand

January 29, 2018

City Cinema was the first cinema chain to launch in the Sultanate of Oman – owned by Oman Arab Company […]

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Cannes Lions 2018 First Set of Jury Presidents Announced

First Jury Presidents Announced for Cannes Lions 2018

January 29, 2018

Motivate Val Morgan is the official representative of the Cannes Lions International Festival of Creativity in the UAE.   The […]

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The Power of Cinema Advertising – Big Screen | Captive Audience

January 15, 2018

In advertising, reach is not everything. A media strategy that aims for maximum reach at all costs may sacrifice creativity, […]

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Centrepoint | Cinema Advertising | Testimonial

January 15, 2018

Landmark Group’s Centrepoint is the biggest fashion store in the Middle East, the region’s most coveted fashion retail brand – […]

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Female Action Heroes Will Dominate Cinema Screens in 2018

January 14, 2018

This year’s movie slate suggests a sudden industry interest in female-driven blockbusters.   After #MeToo and allegations of predatory behaviour […]

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