Motivate Val Morgan Cinema Advertising is a joint venture company established in 1999 by Motivate Media Group and Val Morgan Cinema Network to represent both on and off screen cinema advertising interests of leading cinema chains in the Middle East.

Motivate Val Morgan is a natural extension of the core business activities of both companies – Motivate Media Group’s experience and profile at the top of the advertising sales market in the Gulf and Val Morgan’s experience and understanding of the worldwide cinema market.

Based in Dubai Media City, Motivate Val Morgan provides on and off screen advertising in multiplexes operated by AMC Cinemas, Cinemacity, Cinépolis, Royal Cinemas, Muvi Cinemas, Oscar Cinema, Reel Cinemas and VOX Cinemas.

The Motivate Val Morgan network spans 100+ cinema locations, encompassing over 1000+ screens in both metro and regional areas, and provides advertisers unparalleled access to an affluent youthful and sophisticated audience with proven spending power, all within a high-impact and active-attention environment.