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HomeNews ( Page 11 )

Nestlé Launches Minions-Themed Cinema Campaign for Nesquik

Nestlé Middle East, in partnership with Zenith ME and Motivate Val Morgan (MVM), launched a cinema campaign to promote the...

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How Cinema Advertising Boosts Every Key Brand Metric

Cinema advertising has long reigned as a powerful medium for enhancing key brand metrics, due to its ability to reach...

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Cannes Lions Owner Ascential Set to Acquire Effie

Ascential, the media and events company behind Cannes Lions, has entered into an agreement to acquire the commercial assets of...

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Everything You Need to Know About Joker: Folie à Deux

Joaquin Phoenix returns to his iconic role as the Joker in Joker: Folie à Deux. The film's title, French for...

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Deadpool & Wolverine: A Cultural Moment for Cinema in 2024

Deadpool & Wolverine: the unmissable cultural moment of the year attracts over 500,000 fans to cinemas across the region ...

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Brace for Terror: The Conjuring 4 is Back Next Year

The Warrens return for the final time in the fourth installment, titled 'The Conjuring: Last Rites,' set to hit cinemas...

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Meet the New Faces of Motivate Val Morgan

The good vibes are multiplying at Team Motivate Val Morgan! We're thrilled to welcome three fantastic new faces to the...

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Ad Fraud is on the Rise – but Cinema Remains One of the Safest Forms of Advertising

Ad fraud manifests in many different shapes and forms – from pixel stuffing and ad stacking to fake social media...

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UAE Secures 23 Lions at the 2024 Cannes Lions International Festival of Creativity

The United Arab Emirates wins 23 majestic Lions – 1 Grand Prix, 3 Gold, 5 Silver and 14 Bronze, at...

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Cinema is a Must-Buy for Every Video Media Mix – Study

Screenvision Media, in collaboration with Amplified Intelligence and MAGNA Global, has released a media study** providing compelling insights into the...

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