Latest Cinema Ads – July 2021

Check out the cinema ads booked through Motivate Val Morgan in July 2021

With school summer holidays in effect, Eid al-Adha just around the corner and an exciting line-up of highly anticipated blockbusters set to release over the coming months, cinema is the ideal destination for all this summer and the right time for advertisers to display their brand on the BIG screen.

Here’s a list of cinema ads screening over July 2021:

Hampton by Hilton

Ad Duration: 35 sec.
Campaign Duration: 24^th June 2021 to 18^th August 2021
Country: UAE
Cinema Locations: VOX Cinemas: The Galleria Al Maryah Island, Nation Towers Galleria, Mercato Mall, Mall of the Emirates and Nakheel Mall, and Reel Cinemas: The Dubai Mall

BMW X3

Ad Duration: 30 sec.
Campaign Duration: Follow the movie – Black Widow
Country: UAE
Cinema Locations: VOX Cinemas: Mall of the Emirates, Nakheel Mall, YAS Mall and Riyadh Park Mall

Atlantis

Ad Duration: 30 sec.
Campaign Duration: Follow the movie– Black Widow
Country: UAE
Cinema Locations: VOX Cinemas: Mall of the Emirates and Reel Cinemas: The Dubai Mall, Dubai Marina Mall and The Pointe

OSN

Country: UAE & Saudi Arabia
Ad Duration: 30 sec.
Campaign Duration UAE: Follow the movie – Black Widow
Campaign Duration Saudi Arabia: 8^th July 2021 to 28^th July 2021
Cinema Locations: VOX Cinemas: Mall of the Emirates, Riyadh Front Mall and Red Sea Mall, and Reel Cinemas: The Dubai Mall

*Please Note: The final frame of the ad in Saudi Arabia was in Arabic

MBC Group

Country: UAE & Saudi Arabia
Ad Duration: 55 sec.
Campaign Duration UAE: 11^th July 2021 to 17^th July 2021
Cinema Locations: Multiple VOX, Cine Royal, Reel and Oscar cinema locations.

Herfy

Ad Duration: 30 sec.
Campaign Duration: 22^nd July 2021 to 4^th August 2021
Country: Saudi Arabia
Cinema Locations: Multiple VOX, AMC and Muvi cinema locations.

McDonalds

Ad Duration: 30 sec.
Campaign Duration: 1^st July 2021 to 1^st December 2021
Country: Kuwait
Cinema Locations: VOX Cinemas: The Avenues

Boubyan Bank

Ad Duration: 60 sec.
Campaign Duration: 24^th June 2021 to 4^th August 2021
Country: Kuwait
Cinema Locations: VOX Cinemas: The Avenues

Kuwait Finance House

Ad Duration: 30 sec.
Campaign Duration: 1^st July 2021 to 21^st July 2021
Country: Kuwait
Cinema Locations: VOX Cinemas: The Avenues

Kuwait Fund

Ad Duration: 30 sec.
Campaign Duration: 8^th July onwards
Country: Kuwait
Cinema Locations: VOX Cinemas: The Avenues

Bank Dhofar

Ad Duration: 51 sec.
Campaign Duration: 10^th June 2021 to 24^th November 2021
Country: Oman
Cinema Locations: Multiple VOX cinema locations

National Water Company (NWC)

Ad Duration: 20 sec.
Campaign Duration: 1^st July 2021 to 21^st July 2021
Country: Saudi Arabia
Cinema Locations: Multiple AMC, VOX, and Muvi cinema locations

Redtag

Ad Duration: 15 sec.
Campaign Duration: 1^st July 2021 to 14^th July 2021
Country: Saudi Arabia
Cinema Locations: Multiple AMC, VOX and Muvi Cinemas locations

Here’s a list of highly anticipated blockbusters releasing over Q3 and Q4 2021:

The Suicide Squad

Shang-Chi and the Legend of the Ten Rings

Free Guy

Venom: Let There Be Carnage

No Time to Die

Eternals

Top Gun: Maverick

Whether it’s a launch of a new product, an integrated campaign or a storytelling ad worthy of the BIG screen, cinema offers advertisers an environment that brings campaigns to life.

Don’t miss out on advertising your brand alongside the blockbusters ahead. Contact us for more information on booking cinema ads on the screens across our cinema circuit in the Middle East.

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Ads from the Middle East in Response to COVID-19

Brands have a huge role to play during these uncertain times of COVID-19.

A recent study conducted by Edelman has revealed that as well as offering new products and services that specifically target pandemic-related life challenges, brands have an important role to play as communicators.

The study also showed that what people most want to see from brands at the moment is tangible and helpful action. Transparency, empathy and compassion being paramount!

The majority of people in the study also indicated that how well a company responds to the coronavirus crisis, will have a huge impact on their likelihood of buying from it in the future. Many, too, have started using a new brand because of the innovative or compassionate way the brand has behaved since the pandemic began.

So with no manual for these uncertain times, how have brands handled this new norm of advertising? While some have withdrawn from the scene in a crisis, others have seized the opportunity to reach out to the community and stay relevant.

From heart-warming and comforting ads, to Ramadan-centric, storytelling and informative ads, here’s a list of must-watch video brand campaigns from across the Middle East:

Till We Meet Again – Visit Dubai