Jawan | Cinema Ad Campaigns | 2023

Shah Rukh Khan-starring blockbuster Jawan garnered USD$78M worldwide in its opening weekend

Jawan, one of the most highly anticipated Bollywood movies of 2023 starring Shah Rukh Khan, has finally made its grand debut on the silver screen. The action thriller has shattered records, grossing over USD$78M worldwide in just one week and attracting over 440,000 cinemagoers in the Middle East.

With cinemas buzzing, renowned brands across the region seized this unique opportunity by securing on-screen advertising to establish connections with captive cinema audiences on the big screen.

From FMCG brands to real estate developers, and healthcare groups, here are the cinema campaigns booked to follow the action-thriller Jawan:

Gazebo Restaurant

Region: UAE
Duration: 30 Sec.

Prime Medical Center

Region: UAE
Duration: 15 Sec.

Everest Spices

Region: UAE
Duration: 35 & 40 Secs.

Bafleh Jewelery

Region: UAE
Duration: 30 Sec.

Jaguar World

Region: UAE
Duration: 30 Sec.

Absolute Barbecue

Region: UAE
Duration: 15 Sec.

Sushila Jewelers

Region: UAE
Duration: 15 Sec.

Meteora Developers

Region: UAE
Duration: 15 Sec.

Unilever – Glow & Lovely

Region: UAE
Duration: 10 Sec.

Unilever – Comfort Rinse

Region: UAE
Duration: 20 Sec.

Kaya Skin Clinic

Region: UAE
Duration: 15 Sec.

Ajmal Perfumes

Region: UAE
Duration: 15 Sec.

P&G – Ariel

Region: UAE
Duration: 20 Sec.

Bawree

Region: UAE
Duration: 30 Sec.

ITC

Region: UAE
Duration: 30 Sec.

Think cinema for ‘attention-grabbing’ advertising!

Check out the list of upcoming blockbusters in Q4 2023 and contact us for cinema advertising opportunities across the GCC, Egypt and Lebanon.

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Eid-Al-Adha | Cinema ads | 2023

The region embraced the joy of Eid Al-Adha with an extended 6-day break, with cinema offering an abundance of blockbuster entrainment options to elevate the festivities for residents who opted to stay back and indulge in activities at malls and entertainment venues.

From thrilling adventures such as Indiana Jones & The Dial of Destiny and Elemental to action-packed spectacles such as Transformers: Rise of the Beasts, The Flash, along with other exciting releases such as TAG and more, the big screen served as a dynamic platform for brands to engage with captive audiences.

Here are the ads that lit up the big screen during Eid-Al-Adha 2023:

Gazebo – FTM Indiana Jones & The Dial of Destiny

Country: UAE
Operators: Select VOX Screens at Mall of the Emirates

Dallah Hospital

Country: KSA
Operators: Select AMC, Muvi, Reel & VOX Locations

Oriental Weavers

Agency: Initiative Cairo
Country: Egypt
Operators: Select VOX Locations

Vodafone

Agency: UM Qatar
Country: Qatar
Operators: Select VOX Locations

Gravity

Country: Bahrain
Operators: Select VOX Locations

Kuwait Finance House

Agency: Mindshare Kuwait
Country: Kuwait
Operators: VOX Cinemas

Think cinema for ‘attention-grabbing’ advertising!

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Avatar: The Way of Water | Cinema Campaigns | 2022

James Cameron’s ‘Avatar: The Way of Water’ has finally released, and as expected, taken the box office by storm. According to Box Office Pro, the sequel has already grossed US$855 million at the global box office, and is expected to reach the milestone of US$1 billion before the end of end of the year.

This impressive performance has solidified the film as one of the top box office hits of 2022.

Advertisers too were eager to secure prime spots within our pre-show to promote their various products and services – ranging from luxury watches, perfumes and cars (to name a few), to be featured alongside this highly celebrated cinematic event.

Check out the ads booked to follow or coincide with the release of Avatar: The Way of Water:

Sharjah Performing Arts Academy

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Select VOX locations

Rolex

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE & KSA
Locations: Select VOX and Reel locations

Red Cresent

Campaign Type: 16 Dec 2022 – 04 Jan 2023
Country: UAE
Locations: Multiple VOX and Reel locations

Guess Perfumes

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: KSA
Locations: Multiple VOX, Muvi and AMC locations

DP World

Campaign Type: 15 Dec 2022 – 11 Jan 2023
Country: UAE
Locations: Select VOX locations

Samsung – Galaxy Z Fold 4

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Select VOX and Reel locations

Bentley – Bentayga

Campaign Type: 15 Dec 2022 – 11 Jan 2023
Country: UAE & Qatar
Locations: Select VOX and Reel locations

Ford – Al Tayer Motor

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Select VOX and Reel locations

Mercedes

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE & KSA
Locations: Select VOX, Reel, and Muvi locations

Authority of Social Contribution – Ma’an

Campaign Type: 15 Dec 2022 – 11 Jan 2023
Country: UAE
Locations: Select VOX locations

Chevrolet – Tahoe

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: Bahrain
Locations: All VOX Locations

STA – Winter in Saudi

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: KSA
Locations: Select VOX,AMC,Muvi locations

Parkville Pharmaceuticals

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: Egypt
Locations: Select VOX Locations

McDonald’s

Campaign Type: 15 Dec 2022 – 17 Jan 2023
Country: Egypt
Locations: Select VOX Locations

McDonald’s – Super Mario

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: KSA
Locations: Select VOX, AMC, Muvi locations

Amideast

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: Egypt
Locations: All VOX Locations

TAG Heuer – Aquaracer

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: KSA
Locations: Select VOX locations

Telecommunications Regulatory Authority of Bahrain

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: Bahrain
Locations: VOX Locations

CAIA Café & Restaurant

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Select Reel locations

Chery – Tiggo 8 Pro Max

Campaign Type: 15 Dec 2022 – 31 Dec 2022
Country: Bahrian
Locations: VOX Locations

Servcorp

Campaign Type: 15 Dec 2022 – 11 Jan 2023
Country: KSA
Locations: Select VOX, AMC and Muvi locations

Lexus

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: Kuwait
Locations: VOX Locations

LC Waikiki

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: Bahrian
Locations: Bahrain City Center

Awqaf

Campaign Type: 15 Dec 2022 – 31 Dec 2022
Country: KSA
Locations: Select VOX and Muvi locations

Gazebo

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Select VOX Locations

Farah Experience – FERRARI WORLD / Warner Bros

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Multiple VOX and Reel locations

Central Bank of Kuwait

Campaign Type: 15 Dec 2022 – 21 Dec 2022
Country: Kuwait
Locations: The Avenues, Kuwait

Gulf Bank

Campaign Type: 15 Dec 2022 – 21 Dec 2022
Country: Kuwait
Locations: The Avenues, Kuwait

Rident Dental Clinic

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: Egypt
Locations: All VOX locations

Aldo

Campaign Type: 15 Dec 2022 – 28 Dec 2022
Country: Bahrain
Locations: The Avenues – Bahrain

MG Cars – RX5

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: Multiple VOX and Reel Locations

Miral Experiences

Campaign Type: Follow A Movie (Avatar: The Way of Water)
Country: UAE
Locations: VOX Locations

With an exciting lineup of movies releasing in 2023 – from action-packed superhero tales, epic science fiction journeys, thrilling adventure films, classic horror movies, and animated movies, don’t miss out on aligning your brand alongside these highly anticipated blockbusters.

Contact a member of our sales team for on and off screen cinema advertising opportunities in the year ahead.