Sahal Valliyot, Author at Motivate Val Morgan Cinema Advertising

June 2, 2026

Eid al-Adha 2026 Delivers Record 1.96 Million Cinema Admissions Across the MVM Circuit

MVM's CineMeasure recorded 1.96 million cinema admissions during Eid al-Adha 2026 — a 38% increase over 2025 Eid al-Adha 2026 has set a new benchmark for cinema attendance across the...

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by Sahal Valliyot

May 18, 2026

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Starville Brings ‘A Star You Deserve’ to Moviegoers at VOX Cinemas City Centre Almaza

Starville Cinema Campaign engaged VOX Almaza moviegoers with an interactive booth featuring skincare samples, giveaways, and gold cinema tickets. Starville brought its “A Star You Deserve” campaign to VOX Cinemas,...

Posted in Featured

by Sahal Valliyot

May 16, 2026

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Why Being Seen Has Become Video Advertising’s Biggest Problem

Video advertising effectiveness now depends on whether an ad earns real attention, not just whether it is served, reported, or counted as viewed. No marketer sets out to buy waste....

Meet the 2026 Cannes Lions Shortlisting Jury Members from the UAE

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by Sahal Valliyot

May 16, 2026

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Meet the 2026 Cannes Lions Shortlisting Jury Members from the UAE

Nine professionals from the UAE join the 2026 Cannes Lions Shortlisting Jury, bringing the country's total representation at this year's Festival to 27. The Cannes Lions International Festival of Creativity...

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by Sahal Valliyot

May 4, 2026

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CinemaCon 2026: The Studio Announcements That Show the Big Screen Has Plenty More to Give

From Spider-Man to Avengers: Doomsday, the CinemaCon 2026 announcements made one thing clear — the big screen has plenty more to give. The global box office entered 2026 with real...

Posted in Featured

by Sahal Valliyot

May 4, 2026

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Cannes Lions Announces 2026 Awarding Jury Members from the UAE

Seventeen UAE industry professionals join the UAE Cannes Lions Awarding Jury 2026 — including the region's first PR Lions Jury President. The Cannes Lions International Festival of Creativity has unveiled...

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by Sahal Valliyot

May 4, 2026

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Arabic Cinema Is Set for a Big Summer

From historical epics to animated adventures, here is a closer look at the Arabic movies of 2026 shaping the regional box office this summer. Arabic cinema is no longer a...

Cinema Day Festival Drives Close to 500,000 Admissions Across Saudi Arabia as 2026 Opens on a High Note

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by Sahal Valliyot

February 17, 2026

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Cinema Day Festival Drives Close to 500,000 Admissions Across Saudi Arabia as 2026 Opens on a High Note

Industry-wide Cinema Day initiative unites major Saudi exhibitors behind special ticket pricing, delivering one of the Kingdom’s strongest early 2026 office performances The Saudi cinema sector kicked off February 2026...

Super Bowl 2026 Movie Trailers: The Complete Roundup

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by Sahal Valliyot

February 16, 2026

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Super Bowl 2026 Movie Trailers: The Complete Roundup

From The Mandalorian and Grogu to Steven Spielberg's Disclosure Day, Super Bowl 2026 movie trailers delivered an impressive preview of cinema's biggest year Super Bowl LX was a blockbuster night...

Posted in Featured

by Sahal Valliyot

February 2, 2026

No Comments

Why 2026 Will Be Cinema’s Biggest Family Celebration Yet

Family movies cinema advertising exists at the intersection of cultural ritual and commercial messaging, where both are welcomed. Cinema has always been the go-to destination for families seeking shared...

Author: Sahal Valliyot

Eid al-Adha 2026 Delivers Record 1.96 Million Cinema Admissions Across the MVM Circuit

Starville Brings ‘A Star You Deserve’ to Moviegoers at VOX Cinemas City Centre Almaza

Why Being Seen Has Become Video Advertising’s Biggest Problem

Meet the 2026 Cannes Lions Shortlisting Jury Members from the UAE

CinemaCon 2026: The Studio Announcements That Show the Big Screen Has Plenty More to Give

Cannes Lions Announces 2026 Awarding Jury Members from the UAE

Arabic Cinema Is Set for a Big Summer

Cinema Day Festival Drives Close to 500,000 Admissions Across Saudi Arabia as 2026 Opens on a High Note

Super Bowl 2026 Movie Trailers: The Complete Roundup

Why 2026 Will Be Cinema’s Biggest Family Celebration Yet

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