Cinema Advertising

June 2, 2026

Eid al-Adha 2026 Delivers Record 1.96 Million Cinema Admissions Across the MVM Circuit

MVM's CineMeasure recorded 1.96 million cinema admissions during Eid al-Adha 2026 — a 38% increase over 2025 Eid al-Adha 2026 has set a new benchmark for cinema attendance across the...

How Panadol Connected Comfort to Cinema’s Most Immersive Experience of 2025

Posted in Cinema Advertising, Featured

by Sahal Valliyot

January 6, 2026

No Comments

How Panadol Connected Comfort to Cinema’s Most Immersive Experience of 2025

Panadol executed a cinema advertising activation at VOX Cinemas City Centre Almaza, Egypt building an integrated campaign around Avatar: Fire and Ash screenings from December 18. The activation demonstrated how...

Posted in Cinema Advertising, Featured

by Sahal Valliyot

June 10, 2025

No Comments

The Power of Summer: The Big Screen’s Golden Season for Advertisers

Summer Box Office 2025 data reveals cinema set to dominate GCC marketing landscape with record-breaking audience numbers and premium engagement. Cinema endures as the most popular form of 'away...

Motivate Val Morgan Cinema Circuit: 2024 Year in Review

Posted in Cinema Advertising, Featured, GCC Marketing, UAE Advertising, UAE Campaigns

by Sahal Valliyot

January 7, 2025

No Comments

Motivate Val Morgan Cinema Circuit: 2024 Year in Review

The Motivate Val Morgan cinema advertising circuit demonstrated exceptional performance in 2024, delivering impressive 33 million admissions in our eight market presence. Our circuit witnessed a dynamic mix of international...

Global Box Office Reaches $30.5B in 2024, Projected to Reach $33B in 2025

Posted in Cinema Advertising, Featured, GCC Marketing, Global Box Office, Saudi Box Office, UAE Advertising, UAE Campaigns

by Sahal Valliyot

January 6, 2025

No Comments

Global Box Office Reaches $30.5B in 2024, Projected to Reach $33B in 2025

According to Gower Street Analytics, the 2025 box office projections indicate global revenues reaching an 8% increase over 2024 Leading industry analytics firm Gower Street Analytics has released its...

Posted in Cinema Advertising, Featured, GCC Marketing

by Sahal Valliyot

January 6, 2025

No Comments

Muvi Cinemas Opens at The Village Center in Jeddah

The inauguration of Muvi Cinemas at The Village Center is in line with the company's strategic commitment to Saudi Arabia's Vision 2030 Muvi Cinemas, Saudi Arabia’s homegrown cinema brand,...

PanaNatural Launches Integrated Cinema Campaign to Engage Moviegoers in the GCC

Posted in Cinema Advertising, Featured, GCC Marketing, UAE Advertising, UAE Campaigns

by Athira Anilkumar

December 24, 2024

No Comments

PanaNatural Launches Integrated Cinema Campaign to Engage Moviegoers in the GCC

PanaNatural, in partnership with Digitas UAE and Motivate Val Morgan (MVM), launched a cinema campaign to promote PanaNatural cough syrup across the UAE, Kuwait, Bahrain and Qatar starting November 7,...

Eid al-Adha 2026 Delivers Record 1.96 Million Cinema Admissions Across the MVM Circuit

How Panadol Connected Comfort to Cinema’s Most Immersive Experience of 2025

The Power of Summer: The Big Screen’s Golden Season for Advertisers

Motivate Val Morgan Cinema Circuit: 2024 Year in Review

Global Box Office Reaches $30.5B in 2024, Projected to Reach $33B in 2025

Muvi Cinemas Opens at The Village Center in Jeddah

PanaNatural Launches Integrated Cinema Campaign to Engage Moviegoers in the GCC

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