Shah Rukh Khan’s Jawan leads the list of upcoming Indian blockbusters releasing in the second half of 2023
Indian cinema is experiencing a remarkable resurgence in 2023, recapturing the pre-pandemic excitement with a captivating lineup of titles.
One standout release in the first half of the year was Pathaan (Hindi), featuring the charismatic Shah Rukh Khan, emerging as the most popular Indian movie of the year to date. Additionally, other noteworthy box office successes include Adipurush (Hindi and Telugu), Ponniyin Selvan: Part Two (Tamil), Waltair Veerayya (Telugu), and Romancham (Malayalam).
As we venture into the second half of 2023, the Indian Box Office keeps its promise of an exhilarating lineup of major tentpoles. Already scoring success both domestically and internationally are Rocky Aur Rani Kii Prem Kahaani (Hindi) and Bro (Telugu). Audiences can also eagerly anticipate the upcoming releases of OMG 2 (Hindi), starring Akshay Kumar, Jailer (Tamil), featuring the legendary Rajnikant, and King of Kotha (Malayalam), starring Dulquer Salman, all set to hit the big screen in August 2023.
As for September 2023 and beyond, here are the most anticipated Indian blockbusters scheduled for release:
Jawan (Hindi)
Release Date: 7 September 2023
Stars: Shah Rukh Khan, Nayanthara, Vijay Sethupathi, Deepika Padukone
Salaar (Hindi, Telugu, Kannada, and Malayalam)
Release Date: 28 September 2023
Stars: Prabhas, Prithviraj Sukumaran, Tinu Anand, Shruthy Hassan
Leo (Tamil)
Release Date: 19 October 2023
Stars: Joseph Vijay, Anurag Kashyap, Sanjay Dutt
Ganapath: Part 1 (Hindi)
Release Date: 20 October 2023
Stars: Tiger Shroff, Himanshu Jaykar, Kriti Sanon
Tiger 3 (Hindi)
Release Date: 10 November 2023
Stars: Salman Khan, Katrina Kaif, Emraan Hashmi
Animal (Hindi)
Release Date: 1 December 2023
Stars: Ranbir Kapoor, Triptii Dimri, Anil Kapoor
Pushpa: The Rule Part 2 (Hindi, Telugu, Kannada, Tamil, and Malayalam)
Release Date: 15 December 2023
Stars: Allu Arjun, Fahadh Faasil, Rashmika Mandanna
Yodha (Hindi)
Release Date: 15 December 2023
Stars: Sidharth Malhotra, Disha Patani, Raashi Khanna
Dunki (Hindi)
Release Date: 22 December 2023
Stars: Shah Rukh Khan, Taapsee Pannu, Boman Irani
Following these highly anticipated Indian blockbusters presents an excellent opportunity for brands to reach and engage with the Asian audience.
Think cinema for ‘attention-grabbing’ advertising!
*Movie release dates are subject to change
Source: IMDb, Google
Indian language movies have come a long way over the last few years!
From their initial standard three hour long flicks featuring action-packed drama, tears, catchy and sing-along songs, extravagant dancing and colourful traditional costumes – being produced solely for domestic consumption, to having varied time lengths dictated by their content, and witnessed across the globe in countries such as United States, Canada, Australia, Taiwan, China, Russia, Turkey – in either their original form with subtitles or dubbed versions of its original form.
Movies from India are no longer restricted to Bollywood which produces movies solely in the national language (Hindi). India, in line with the varied languages and dialects in the country, is also home to other powerhouse movie industries such as:
Bollywood – Mumbai-based Hindi language film industry, India
Pollywood – Punjabi language film industry in India and Pakistan
Bhojiwood – Film industry of Bihar and Uttar Pradesh, India in Bhojpuri language
Chhollywood – Chhattisgarhi language film industry based in Chhattisgarh, India
Tollywood – Bengali film industry in West Bengal, India/Telugu film industry in Andhra Pradesh and Telangana
Kollywood – Tamil language film industry, based in Chennai, India./Nepal’s film industry
Mollywood – Malayalam film industry in Kerala, India
Sandalwood – Kannada language film industry in Karnataka, India.
Jollywood – Assamese language film industry in Guwahati, Assam
Ollywood – Film industry of Orissa, India in Oriya language
The Indian-film industry also comprises of globally recognized actors and actresses who are passionately dedicated to provide the best of their skills and talent to the industry:
Bollywood
Amitabh Bachchan, Salman Khan, Shahrukh Khan, Aamir Khan, Akshay Kumar, Ranveer Singh, Priyanka Chopra, Deepika Padukone and Katrina Kaif
Kollywood
Rajinikanth, Vijay, Ajith Kumar and Nayanthara
Tollywood
Mahesh Babu, Prabhas, Anushka Shetty and Rakul Preet Singh
As a result of these film stars having huge fan-followings from around the world, they too have helped attract large audiences to watch Indian movie releases in cinema.
A recent report by PWC indicates that Bollywood is set to become the third largest cinema market in the world.
In recent years, there have been numerous Indian language movies that have done relatively well at the worldwide box office:
Bollywood movies easily make up the second largest watched language in the UAE – with some blockbusters raking in 300,000 plus admissions. Other Indian language movies – which include Malayalam, Tamil and Telugu, have also gained massive popularity and acceptance in accordance with Hindi movies.
Below is analysis conducted by Motivate Val Morgan on Indian language movie releases across the Middle East in 2018:
In October 2019, Motivate Val Morgan – in collaboration with Murdoch University Dubai, also conducted cinema research in the UAE in the form of questionnaires and video interviews at VOX Cinemas – City Centre Deira and Burjuman (two prominent locations for Asian movie audiences).
The objective of this research project was to understand cinemagoing habits of Asian audiences and measure the effectiveness of cinema advertising alongside Indian language movies..
As the research above indicates:
Here’s a line-up of Indian language movies scheduled to release over the months ahead:
December 2019
Pati Patni Aur Woh (Hindi)
Panipat (Hindi)
Mardaani 2 (Hindi)
Good Newwz (Hindi)
Mamangam (Malayalam)
January 2020
Tanhaji: The Unsung Warrior (Hindi)
Darbar (Tamil)
Ala Vaikunthapurramloo (Telugu)
Sarileru Neekevvaru (Telugu)
Street Dancer 3D (Hindi)
Don’t miss out on targeting large Asian movie loving audiences. Contact us for cinema advertising opportunities alongside the movies mentioned above!
Sources: Wikipedia, WARC, MVM Analysis, MVM Research and IMDb
The Indian Titans – Akshay Kumar’s Mission Mangal, Saaho featuring Prabhas and John Abraham’s Batla House, will battle it out at box office when they release in cinema on 15th August 2019 – a special day for all Indian nationals as the date also marks the 73rd Independence Day of India. The release date of the three blockbusters also happens to fall on the weekend of Eid al-Adha – a weekend guaranteed to user in large cinema audiences.
From, fairytales to blockbusters, ‘the rule of three’ principle suggests things that come in threes are inherently more humorous, satisfying and effective than any other number of things.
With that being said, here’s a quick look at the three Indian Mega Blockbusters releasing on Indian Independence Day:
Mission Mangal (Hinid)
Saaho (Telugu, Tamil, Hindi)
Batla House (Hindi)
Here’s your chance to reach large Asian audiences over the Indian Independence Day weekend.
Don’t miss out on availing our special Indian Independence Day 2019 offer!
Contact us for more information on advertising alongside these blockbusters.
