Cinema – The Only Place to Advertise this Summer

Summer is officially upon us!

As the temperature reaches fever pitch over the months ahead and outdoor activities become close to impossible, cinema offers an ideal escape from the heat. Cool down by sipping a cold soda or an icy slush, indulge in deliciously flavoured popcorn and watch some of the best content the industry has to offer.

Q1 2019 witnessed the release of a number of blockbusters – from M. Night Shyamalan’s psychological thriller Glass, Bollywood’s first rap-based movie Gully Boy and a record-breaking comedy-adventure movie Total Dhamaal, to sci-fi blockbuster Alita: Battle Angel and Oscar winner Jordan Peele’s US.

No doubt those movies were big, but what lies ahead is even bigger!

At the start of Q2, we watched Marvel’s Avengers: Endgame sink the Titanic (1997) to gain the spot of being the second highest grossing movie of all-time. With the remaining months of Q2 and Q3 set to deliver an array of blockbusters – rom-coms, animation, horror, thriller, superhero sagas and much more, get ready to be blown away!

Here’s our compilation of must watch movies over Summer 2019:

Aladdin – Releasing on May 23rd 2019

 

Godzilla: King of the Monsters – Releasing on May 30th 2019

 

Ma – Releasing on May 30th 2019

 

The Hustle – Releasing on June 6th 2019

 

John Wick: Chapter 3 – Parabellum – Releasing on June 6th 2019

 

Dark Phoenix – Releasing on June 6th 2019

 

Bharat (Hindi) – Releasing on June 6th 2019

 

Rocketman – Releasing on June 13th 2019

 

Shaft – Releasing on June 13 2019

 

The Zoya Factor– Releasing on June 13th 2019

The Zoya Factor releasing in cinemas this June
*Awaiting the release of the trailer

 

Toy Story 4 – Releasing on June 20 2019

 

Men in Black: International – Releasing on June 20th 2019

 

Yesterday – Releasing on June 27th 2019

 

Annabelle Comes Home – Releasing on June 27th 2019

 

Spider-Man: Far From Home – Releasing on July 4th 2019

 

The Lion King – Releasing on July 18th 2019

 

Fast & Furious Presents: Hobbs & Shaw – Releasing on August 1st 2019

 

Artemis Fowl – Releasing on August 8th 2019

 

Where’d You Go, Bernadette – Releasing on August 8th 2019

 

Once Upon a Time in Hollywood – Releasing on August 15th 2019

 

It: Chapter Two – Releasing on September 5th 2019

Please Note: Movie release dates are subject to change.

 

What does this mean for brands/advertisers?

Reach out to a larger and more captive audience – who rather be cooling down indoors over a movie.
Capitalize on re-targeting audiences as they re-visit cinemas to watch not one but multiple movies over summer – which also leads to greater brand recall.

 

Don’t miss out on giving your brand the best screen treatment it deserves this summer. Contact a member of the sales team for more information on cinema advertising opportunities.