Why Comedy is a Genre for All

In a world with chaos all around, comedy is a saviour for all!

 

Scientifically, when we laugh, our body releases the chemical Endorphins – the body’s natural ‘feel-good’ chemical, and there’s truly nothing better than a hearty laugh to get these hormones activated.

 

Everyone enjoys a good comedy film from time to time, and here are four reasons why this genre is loved by all:

 

Stress-buster:

Be it a long day at work or school, the best way to unwind is by watching something light and funny. There is something about the punch lines, witty sense of humour and the extremely important timing and style of delivery by the actor/actors in question. There are so many facets to comedy, which makes us laugh and relax our nerves.

 

Develops a sense of humour:

Watching a comedy not only helps us feel relaxed and rejuvenated, but also supports in developing a sense of humour as our surroundings influence us and play a major role in our day-to-day interactions. Having a sense of humour is an essential life skill. Not only does it help us cope during difficult times in life, especially now with the outbreak of COVID-19, but also helps us increase productivity, leadership skills and even improve cardiovascular health!

Studies show that watching a movie of this genre can improve your blood pressure and keep it at an ideal level for up to 24 hours. In 2011, Oxford University conducted an experimental research with a sample set of candidates and concluded that those who watched comedy movies after experiencing painful stimuli had better pain tolerance as compared to those who did not watch comedy movies.

 

Makes us better people: 

Comedy helps us keep our health in check, contributes to our personality and plays a big role in our day-to-day lives. Humour is a form of coping mechanism for many, while doing so it also adds to our wit, spontaneity and leadership skills. In a survey conducted by Robert Half International, 91% of executives believed that having a good sense of humor is important for one’s career advancement, while a majority of the respondents said that a good sense of humour and work ethic are two vital qualities they look for in a good leader.

 

A Great Pass Time:

One of the main reasons we watch movies of this genre is because it is a great way to pass time. They are highly entertaining but they also keep us occupied! As per research on StatistaMost popular movie genres in North America from 1995 to 2020, by total box office revenue, comedy is the fourth highest revenue-generating genre (34.38 billion dollars) in the US, behind Adventure, Action and Drama. Additionally, as per research conducted by Motivate Val Morgan in 2017 – Cinema 360, comedy is one of the highest watched genres in the UAE, with 82.5% inclined towards watching comedy at the cinema.

 

Below are the comedy titles set to release in 2021:

Tom & Jerry  – February 2021, Barb and Star Go to Vista Del Mar – February 2021, Coming 2 America – March, 2021, Marry Me – May 2021, Rumble – May 2021, Free Guy – May 2021, Minions: The Rise of Gru – June 2021 and Boss Baby: Family Business – September 2021.

 

Upcoming comedy movies in 2021

 

Please Note – Movie release dates are subject to change.

 

Contact a member of our sales team for more information on cinema advertising opportunities alongside these comedy blockbusters.

 

 

Sources: Scientific American, Motivate Val Morgan, Maps of India, Statista, IMDB, Movieweb, WeForum, QZ, Forbes, Seat42f and Moviefone.

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Welcome 2021 With the Feel-good Factor of Animation!

A comprehensive list of animation movies releasing in 2021.

 

As the idea of a bright new year dawns upon us, cinema offers you a refreshing line-up of blockbusters!

One can’t predict as to how much more damage COVID-19 is planning to wreak on the release schedule, nevertheless, from action movies, to thrillers and rom-coms, there’s much entertainment ahead on the BIG Screen in 2021.

What’s interesting though is the array of animation movies set to release now, more than ever before.

Here’s a comprehensive list of animation movies set to release this year:

 

Tom & Jerry

Warner Bros. is bringing the beloved franchise back to the big screen (for the first time in almost three decades) in hybrid format.

Releasing in cinemas – 25 February

 

Raya and The Last Dragon

Walt Disney Animation Studios has committed itself to a number of original films after releasing back-to-back sequels, and first up is this fantasy epic set in the magical realm of Kumandra, a land inhabited by an ancient civilization — and dragons — which draws on the cultures of Southeast Asia.

Releasing in cinemas – 4 March

 

Peter Rabbit 2: The Runaway

The lovable rogue is back! Will Gluck directs this Peter Rabbit sequel based on the characters created by Beatrix Potter. The cast includes Rose Byrne, Elizabeth Debicki, Margot Robbie, and James Corden in the lead role.

Releasing in cinemas – 11 March

 

Rumble

Paramount’s latest has gone through multiple titles, directors, and release dates, but the premise has stayed the same throughout. Based on Rob Harrell’s graphic novel Monster on a Hill, the film is set in a world where humans train monsters to fight in professional wrestling tournaments.

Releasing in cinemas – 10 June

 

Minions 2: The Rise of Gru

The Rise of Gru is both a prequel and sequel within the highest-grossing animation franchise of all time. Narrative chronology places it between 2015’s Minions and the Despicable Me trilogy (2010, 2013, 2017); if Minions revealed where the gibbering yellow henchmen came from, this film provides an origin story for the villain who becomes their commander.

Releasing in cinemas – 3 July

 

Boss Baby: Family Business

McGrath returns to direct his sixth feature at Dreamworks. Family Business is a sequel to The Boss Baby, the 2017 comedy that became a surprise box-office smash and spawned a franchise.

Releasing in cinemas – 16 September

 

Other animated movies that are scheduled to release in 2021 include:

Kung Fu Mulan (January), Maya The Bee 3: The Golden Orb (February), Dragon Rider (February), Even Mice Belong in Heaven (April), Bob’s Burgers (April), Ron’s Gone Wrong (April), Troll: The Tale of Tail (May), Vivo (June), Rumble (June), Luca (June), Space Jam: A New Legacy (July) Hotel Transylvania 4 (August), Paw Patrol (August), My Little Pony Movie (September), The Bad Guys (September), The Addams Family 2 (October), Clifford: The Big Red Dog (November), Encanto (November) and Sing 2 (December).

Please Note: release months/dates are subject to change.

 

Despite the pandemic roadblocks and setbacks, the animated movie industry is determined to continue entertaining us in 2021 .. in a year we are bound to feel the ripple effects of 2020, and will need it the most.

Advertisers, here’s your chance to advertise alongside an array of wholesome family entertainment packed with fun for all age groups.

Contact us to advertise your brand alongside these movies.

 

 

Sources: IMDB, Wikipedia, Cartoon Brew, Lopper and Collider (more…)