Ali Rez, Priya Sarma, Akhilesh Bagri, Paul Banham, Lucy Harvey and Ali Cheikhali from the UAE to join Cannes Lions 2022 awarding jury member line-up.
The Cannes Lions International Festival of Creativity returns in 2022 as a live event, and will provide an annual forum for the global industry to address the most pressing issues that they and the world are facing today.
As the official representatives of the Cannes Lions International Festival of Creativity in the UAE, Motivate Media Group and Motivate Val Morgan are pleased to announce the line-up of awarding jury members from the UAE who will come together in Cannes to complete the final stage of judging and awarding of Lions.
Print & Publishing Lions
Ali Rez
Regional Executive Creative Director
Impact BBDO Group MENAP
Ranked amongst the Top 10 ECDs in the world on the World Creative Rankings and named Creative of the Year twice by Campaign magazine, Ali Rez is one of the most successful creative leaders in EMEA. Rez’s work has been instrumental in Impact BBDO Dubai being named the No.2 Creative Agency In The World in 2021 on the WARC report, and has brought tremendous positive impact to business and social causes alike — he currently leads creative output for the IMPACT BBDO Group across the Middle East, North Africa and Pakistan region.
Rez has won more than 600 international accolades in his career spanning four continents over 20 years, which include several Cannes Lions, Clios, D&AD, Effies, and a United Nations Peace Medal – awards which have led him to be ranked No.1 ECD in MENA and APAC in 2021 on a number of creative rankings.
Moving from California, Rez currently lives in Dubai, where he is an avid mountain biker. Besides lecturing at Oxford University and St.Martin’s College, Rez has exhibited at Tate UK, spoken at Tedx, captained a cricket county team, and — being a firm believer that curiosity leads to creativity — has traveled to 133 countries.
Sustainable Development Goals Lions
Priya Sarma
Head of Corporate Affairs & Sustainability
Unilever
Priya joined Unilever in February 2008 as the Corporate Communication Manager for Middle East and North Africa (MENA) and is based in Jebel Ali, Dubai which is the regional Unilever headquarter. In January 2012 she was assigned the additional responsibility for Employee Engagement across the countries of MENA, Turkey, Russia, Ukraine and Belarus. In 2019 she was promoted as Sr. Sustainability Head for MENA, Russia, Ukraine, Belarus & Turkey and in 2021 the additional remit of MENA External Affairs was added to her portfolio.
Prior to joining Unilever, Priya worked in global advertising agencies including FCB Ulka, India, Equity Advertising (an affiliate of Grey Communication) Egypt, and Lowe Look (an affiliate of Lowe Worldwide), Egypt.
In 2016, she led the formation of the Advertising Business Group (ABG) and has been its Board Member since 2016. The ABG is GCC’s largest advertising and marketing self-regulatory body with over 60 members who account for over 70% of the MENA’s advertising spend.
Since 2018 she has been representing the Multinational Companies Business Group in the FCSA led Private Sector Advisory Council on the SDG’s. In Nov 2020, Priya led the launch of the UAE Chapter of the Unstereotype Alliance (UA) in partnership with UN Women. The UA is a thought and action platform that seeks to eradicate harmful gender-based stereotypes in media and advertising. For this, she was recognised by Campaign Magazine as a ‘Marketing Game Changer 2020’.
Brand Experience & Activation Lions
Akhilesh Bagri
Chief Creative Officer
Serviceplan Middle East
Akhilesh started his journey in advertising in Mumbai at a malleable age of 17, before which he was a full-time teenager. A copywriter by trait he has worked at various acronymed and unacronymed agencies such as DDB, BBDO, JWT, McCann and Leo Burnett.
Flashback, 2007: Akhilesh wins an all-expenses trip to Cannes as a student to be part of the Roger Hatchuel Academy. Still wet behind the ears he has no idea what to expect from the week. His mind is blown.
Present Day, 2022 : Now a multiple-award winning creative and CCO of Dubai Lynx Independent Agency of the Year (how about that plug) Akhilesh gets invited to an all-expenses paid trip to Cannes, this time as a jury member. He still has no idea what to expect from the week. His mind is prepared to be blown.
Industry Craft Lions
Paul Banham
Regional Executive Creative Director
MullenLowe MENA
Paul has been the ECD of seven world-class agencies over the last 20 years. In that time, he’s helped to steer the way to 22 ‘Agency of the Year’ titles. His work has collected more than 700 awards for creativity and effectiveness. And he’s ranked in the world’s top fifty ECDs four times – 2008 #17th, 2014 #27th, 2016 #9th, 2021 #36th.
He’s judged at D&AD, One Show, Campaign BIG, NYF, IAB, Caples, Immortals, Lories, TIKTOK and many other global shows, and he has spoken on a variety of subjects at the likes of Cannes and Lynx. Paul’s work/opinions have also been published in many advertising books/annuals and editorials in the Guardian and The Wall Street Journal.
After moving from London to Dubai in 2012, he helped steer FP7 McCann to the enviable position of No.1 – ‘The World’s Most Effective Agency’ (Effie’s). Currently, he’s working to lift MullenLowe MENA to equally lofty heights – In 2021 alone, they collected 130+ global Awards – and three ‘Agency of the Year’ titles, including the Campaign Tech’s ‘Global Agency of the Year’ and New York Festival’s ‘Regional Agency of the Year’ 2021. Out of the top 200 agencies on the Drum Report, MullenLowe ranked 17th in 2021. They were the AME Awards’ 2nd Most Awarded Agency Globally in 2021 and the Caples Awards’ 5th Most Awarded Agency Globally.
PR Lions
Lucy Harvey
Managing Director, Middle East, Turkey, India + Africa
Hill+Knowlton Strategies Middle East
Lucy has over two decades of experience in the communications industry. She has worked with some of the world’s most recognisable brands and is currently supporting the growth of the creative firepower of H+K through the development of its award-winning Studio and Innovation + Creative hub in the Middle East, Turkey, India, and Africa.
Now living in Dubai with her family, Lucy has developed and led memorable campaigns, and delivered professional trainings to leaders across the region’s C-suite. Lucy’s resume includes consumer launches, impactful government communications for national and global initiatives, and effective internal campaigns. She champions the intersection of technical innovation and creativity, something the team at H+K are working on; but is most impressed by insightful ideas that are brought to life with simplicity, beauty and clarity. A big believer in giving back, Lucy is known in the industry as an ardent champion of nurturing young talent.
Currently listed in the PRWeek Middle East Power Book, she has been actively involved with Dubai Lynx as a coach and mentor in the See It Be it programme for young female talent, and is a regular judge and speaker for awards, seminars, and workshops.
Originally from the UK, Lucy previously worked for Freud Communications and in video production at The Press Association.
Creative Commerce Lions
Ali Cheikhali
Creative Strategy Lead – Creative Works MENA/TR/SSA
Google
Ali is an award-winning Creative Strategy Lead who works with brands and agencies across MENA, Turkey and SSA on maximizing their creative impact to solve critical business problems. In his role, he pushes the boundaries of Google’s tools and platforms to drive innovative work at the intersection of data, technology, and creativity. Before joining Google from the agency world, Ali was one of the most awarded creative strategists in MENA. The Drum’s ‘Big Won Rankings’ ranked him among the Top 20 Planners Worldwide in 2018 and the B&W Report named him MENA’s Planner of the Year in 2017.
Today, Ali enjoys being on the judging side of top award shows such as Cannes Lions, Dubai Lynx, WARC and New York Festivals in addition to teaching his Design Thinking & Product Creation course at Miami Ad School. Outside of work, and when he’s not agonizing over his favorite football team’s performances, he spends most of his time as a self-proclaimed food and filmmaking critic.
The initial stages of judging will take place remotely, with a cohort of Shortlist jury from the UAE to be announced over the week ahead.
On the judging at the Cannes Lions 2022 Festival, Philip Thomas, Chairman, LIONS, said, “The return of the physical Festival to Cannes in June allows us once again to bring the juries together in person to define the benchmark of creativity.”
The Cannes Lions Festival will take place between 20-24 June, and will be accessible to everyone, and delegate registration is now open. If anyone is unable to travel for any reason, LIONS Members get exclusive digital access to Cannes Lions – plus a series of other benefits, throughout the year.
More information on this year’s Cannes Lions jury can be found at canneslions.com/jury.
The Cannes Lions International Festival of Creativity is set to take place in person from 21-25 June 2021, and will also feature a series of digital elements – an aspect of the Festival since 2016.
Cannes Lions has confirmed that the awarding of the ‘Lions’ will take place as usual during the third week of June 2021. After the postponement of last year’s awards due to the global pandemic, the juries will be judge and award work from both 2020 and 2021.
“For more than 65 years Cannes Lions has set the benchmark for great creative work,” said Lions Managing Director Simon Cook, “and after the disappointment of postponing the 2020 Lions awards, we look forward to presenting the work to the Juries in June. We’ve been delighted by the diverse spread of work that has emerged in our regional awards – Eurobest, Dubai Lynx and Spikes Asia – and we look forward to being inspired by the work that will set the global standard across two years at Cannes Lions.”
The plan is to judge and present the work in person in Cannes, France, during the Cannes Lions International Festival of Creativity, which is now open for delegate registrations.
“While travel is currently constrained, the availability of multiple vaccines offers hope that we can be together in June, even if we need to limit the numbers of delegates who can safely attend,” said Lions Chairman Phillip Thomas. “We will continue to carefully monitor the situation, and maintain our regular communications with the authorities in France, but there are many other large international events planned for the same timeline, and it’s clear from talking to the global industry that everybody is very keen to come together again.”
As part of the Festival in June, Cannes Lions will continue to have a significant digital element, something Cannes Lions pioneered in 2016 with its Digital Pass. Last year, more than 80,000 members of the global creative and marketing community united to take part in the on-going digital series.
Delegate registration is now open, click here to book your pass.
For more information, visit canneslions.com
Motivate Media Group and Motivate Val Morgan are the official representatives of the Cannes Lions International Festival of Creativity in the UAE.
Source: Cannes Lions (Press Release)
LIONS Live, the five-day virtual broadcast, will run from 19-23 October, 2020.
Cannes Lions is back with its second edition of LIONS Live – five days of practical insight and an insider’s view of creative excellence as Grand Prix and Gold Lion-winning teams share honest accounts of how their work came to light (or perhaps nearly didn’t).
Hosted on the Cannes Lions global platform, LIONS Live is free to access, for the entire global community, from 19-23 October 2020.
Each day is themed and designed to offer practical insight to impact careers, transform business and drive progress through creativity. The event will conclude with an expert “how to” guide from creative stalwarts, provocateurs and agitators who will provide a breakdown of the day’s learning into practical next steps.
What’s On:
Day 1: Creative Culture & Leadership
Industry leaders from around the world reveal the practicalities behind driving a creative culture.Hear from multi-award-winning creatives on how they’re remotely leading transparent, inclusive and flexible work environments that enable creativity to thrive.
Day 2: Creativity in Action, Part One
Celebrate the brilliant thinking and craft that goes into delivering the world’s best creative campaigns. The team will lift the lid on Grand Prix winning work from Berlin, Copenhagen, London, New York and Warsaw and one can hear brutally honest accounts from the people who worked behind the scenes from beginning to end.
Day 3: Creative Effectiveness
In June, LIONS introduced new research around Creative Effectiveness and a new framework for measuring creativity – the Creative Effectiveness Ladder. The line-up will explore work that has driven consistent business growth, what “creative commitment” actually means, and how one can produce outstanding results on a smaller budget. At a time when marketers need to justify every buck, this day will provide some answers.
Day 4: Creativity in Action, Part Two
Thursday is part two of “Creativity in Action series”. Work from Dubai, Stockholm, São Paulo, Tel Aviv will be dissected by the people who actually made it as part of the “Behind the Scenes” format devised by the team at LIONS, based on the feedback that one wanted more case studies on award-winning campaigns. Tune in for another day of the world’s best work deconstructed.
Day 5: Creative Capabilities and Processes
On the final day of LIONS Live, interesting talent from all over the world will share how they are producing fast, cheap, good work right now, from home. Does one need an entirely new set of capabilities to keep up with consumer demands or can one just make some easy tweaks? This day will turn some of your existing thinking on its head and may even ask you to reconsider whether what your current way of doing things is actually the best way.
Join LIONS Live:
LIONS Live has partnered with Google to live-stream content through YouTube, with all content also being available on demand through the LIONS Live platform.
Click here to register for LIONS Live for free.
Click here to access the full programme.
Motivate Media Group and Motivate Val Morgan are the official representatives of the Cannes Lions International Festival of Creativity in the UAE.
Related Article:
LIONS Live – A Global Meeting Of Minds
Source: Cannes Lions
VMLY&R Dubai has been named MENA’s regional best agency of the past 10 years in Cannes Lions’ first Lions Creativity Report of the Decade – an award presented to the agency that has performed best across the festival’s annual agency rankings over the last 10 years.
VMLY&R (previously Y&R until it merged with WPP sister agency VML in 2018) has produced Cannes Lions-winning work over the past 10 years for clients including the Interreligious Council of Bosnia and Herzegovina, with whom it created ‘One Book for Peace’ and ‘One Poster for Peace’, which won Gold in 2017 and 2018. The work on this project helped to show Christians and Muslims that there is more they have in common than that which divides them.
On winning the award, Kalpesh Patankar, CCO of VMLY&R MENA, told Campaign Magazine Middle East: “Our big learning of the decade is that no matter where you work, you have to be willing to break the rules. I’m very grateful to all of the people who have brought us this far and contributed passionately to our story. In the next decade I hope we can write a story that is even bigger and bolder.”
Georges Barsoum, CEO of VMLY&R MENA, said: “This couldn’t have happened without wonderful clients who believed in our ‘connected brands’ philosophy, whereby great storytelling is empowered by technology to create brands that not only live in people’s culture but rather bend it to create impact. Thank you Cannes Lions for being such an inspiring platform that pushes the bar higher and higher.”
TBWA Hunt Lascaris, Johannesburg, South Africa and Ogilvy, Johannesburg, South Africa secured second and third rankings (respectively) for the MENA region.
WPP was named the best holding company in the rankings. The business, which has its headquarters in the UK and owns the Grey, Ogilvy, VMLY&R and Wunderman Thompson networks, was named Holding Company of the Year at seven straight Cannes Lions festivals from 2011 to 2017, although it was surpassed at the last two events by US rival Omnicom, which finished second over the decade, followed Interpublic who came in third.
Motivate Media Group and Motivate Val Morgan (the representatives of the Cannes Lions International Festival of Creativity in the UAE) congratulates VMLY&R Dubai on winning this prestigious accolade.
Source: Campaign Magazine Middle East
Lions Live is a digital education platform to support the creative community
Cannes Lions has introduced ‘Lions Live’, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June.
Lions Live will comprise masterclasses and hangouts with creative industry legends, lectures from experts, talks from speakers confirmed for the Festival, and a selection of the most impactful professional classes and learning modules from the world of creativity, effectiveness and marketing. The platform will also feature Future Gazers – a collection of industry experts who will assess how Covid-19 has transformed the way the industry will need to approach Cannes Lions’ already-announced 2020 themes. It will also showcase the best of the hundreds of responses to the current crisis from the global creative community currently being shared on the newly-launched Creativity Moves us Forward platform. Access to Lions Live: Creativity Matters will be free of charge to all.
The Work – the subscription-only archive of more than 200,000 Lions campaigns and 1,600 Festival talks – will be made freely accessible to all throughout the original Festival week, providing access to case studies and inspiration to help fuel ideas and creativity. Additionally, during June anyone will be able to access a specially curated course of lessons taken from the Cannes Lions masterclass series on 42courses.com. This will include lessons from the likes of Rei Inamoto, Keith Reinhard and Debbi Vandeven, on topics such as Creative Effectiveness, Strategy, Storytelling, Behavioural Science and Digital Marketing. Meanwhile, Cannes Lions’ sister companies MediaLink and WARC will also be bringing their Cannes activities to life, with a virtual MediaLink networking beach, and lessons on the very best effectiveness strategies from around the world presented by WARC.
Simon Cook, Managing Director of Cannes Lions, said “In order to drive progress through creativity, and support our community at this difficult time, we want to provide the global industry with the opportunity to learn and network throughout June and beyond. For the first time in nearly 70 years, we are unable to bring the industry together in one physical place in June. Lions Live: Creativity Matters will provide a virtual platform for the industry to collaborate, learn and problem-solve, because now more than ever, creativity really does matter.”
Motivate Media Group and Motivate Val Morgan are the official representatives of the Cannes Lions International Festival of Creativity in the UAE.
As the impact from COVID-19 continues to be felt across the world, the Cannes Lions Festival 2020 will no longer take place from 26-30 October, 2020 as previously planned.
The next edition of the Festival will run 21-25 June, 2021.
The difficult decision follows in-depth consultations with partners and customers and reflects the unprecedented societal, health and economic challenges currently facing the world, as well as the desire to remove any uncertainty about the running of the awards and event for partners and customers.
Cannes Lions without the Lions is nothing – the work is the pinnacle of what Cannes Lions represents. Creative winning ideas should be celebrated and the Festival doesn’t think it’s an appropriate time for that right now. Cannes Lions also realises that the creative community has other challenges to face right now, and simply isn’t in a position to put forward the work that will set the benchmark.
All entries into Cannes Lions 2020 will be judged next year, which will have a two-year eligibility period. Additionally, Festival tickets will be transferred directly to the next edition.
For further questions, please contact [email protected]
Click here to access the full announcement from Cannes Lions.
As the official representatives of the Cannes Lions Festival in the UAE, Motivate Media Group and Motivate Val Morgan will no longer host the UAE Young Lions Digital Competition in 2020.
For more information on the UAE Young Lions Digital Competition, please contact [email protected]
Source: Cannes Lions
As the official representatives of the Cannes Lions International Festival of Creativity in the UAE, Motivate Media Group and Motivate Val Morgan recently concluded the distribution of Lions won by UAE at this year’s Cannes Lions International Festival of Creativity.
This year witnessed UAE bring home 7 Lions – the region’s first Grand Prix and six Bronze Lions, all of which were won by Impact BBDO Dubai.
Of the 1,252 entries from 62 countries competing in the Print & Publishing Lions category (Communication Track) where 32 Lions were awarded – 1 Grand Prix, 6 Gold, 7 Silver and 18 Bronze Lions, Impact BBDO Dubai snatched the Grand Prix for ‘The Blank Edition’, which saw the agency work with leading Arabic-language daily newspaper An-Nahar to print an entirely blank edition – calling on Lebanese citizens to use the space to send a message to the stalled government.
Ian Fairservice – Managing Partner and Group Editor in Chief at Motivate Media Group, and Avinash Udeshi – Chief Operating Officer at Motivate Val Morgan, paid Dani Richa – Chairman & CEO of BBDO Middle East, Africa & Pakistan, and his team a visit on Wednesday 9th October 2019 to hand over the Lions won by their agency at this year’s Cannes Lions Festival which concluded in June 2019.
We at Motivate Media Group and Motivate Val Morgan warmly congratulate Impact BBDO Dubai and look forward to UAE winning many more Lions at next year’s Cannes Lions International Festival of Creativity.
Related Article:
Impact BBDO Dubai Wins Seven Lions at Cannes Lions 2019
WARC recently launched a new white paper ‘Anatomy of Effectiveness’ at the Cannes Lions International Festival of Creativity 2019
The white paper for brand marketers and advertising agencies alike, highlights five key priorities for brands seeking greater impact:
The report highlights that every element involves trade-offs and hard decisions on where to invest, and that insights and creative thinking are required to bring it all to life. But, it’s here that brands will drive better customer engagement.
It also looks at what is changing in a fast-moving industry, featuring expert comment from the likes of Les Binet, Peter Field and Jenni Romaniuk of the Ehrenberg-Bass Institute.
A key takeaways from the section ‘Plan for reach’; which Motivate Val Morgan continues to emphasize when in talks with clients, is the fact that multi-channel integrated campaigns are more effective than single-channel campaigns, particularly when they work together to increase reach.
One way to go about this would be to have longer-form ads in quality media placements such as cinema to build brand awareness, while shorter-form ads online and on TV for activations and promotions.
As per the white paper by WARC, a 2016 study conducted for the Advertising Research Foundation found that investing in cross-platform campaigns delivers a significantly higher ROI. Specifically, going from one platform to two increases marketing ROI by 19%.
Click here to download the white paper and learn how your brand could increase marketing effectiveness.
With an amazing line-up of blockbusters ahead: Fast & Furious Presents: Hobbs & Shaw (August), Once Upon a Time … in Hollywood (August), Mission Mangal (August), Saaho (August), IT Chapter Two (September), Rambo: Last Blood (September), The Joker (October), Gemini Man (October), Terminator: Dark Fate (October), War (October), Doctor Sleep (November), Frozen 2 (November), Jumanji: The Next Level (December); Star Wars: The Rise of Skywalker (December), Bramastra (December), Dabangg 3 (December) and much more, contact us to make cinema an integral part of your media plan.
Sources: WARC and Cannes Lions
The 66th Cannes Lions International Festival of Creativity drew to a close on 21 June 2019, with Impact BBDO Dubai winning UAE 7 Lions – the region’s first Grand Prix and 6 Bronze Lions.
Of the 1,252 entries from 62 countries competing in the Print & Publishing Lions category (Communication Track) where 32 Lions were awarded – 1 Grand Prix, 6 Gold, 7 Silver and 18 Bronze Lions, Impact BBDO Dubai snatched the Grand Prix for ‘The Blank Edition’, which saw the agency work with leading Arabic-language daily newspaper An-Nahar to print an entirely blank edition – calling on Lebanese citizens to use the space to send a message to the stalled government.
On UAE winning the ‘Top Award’ and taking home the Grand Prix in this category at the Festival’s opening Awards Show, Jury president, Olivier Altmann, CEO and Chief Creative Officer, Altmann + Pacreau, France, said: “We are very happy to award the Grand Prix to a piece of work that celebrates creativity and journalism.”
After the release of the completely blank edition, the newspaper’s editor-in-chief encouraged citizens to use it to write their own headlines and send messages to politicians, over social media.
Altmann said the bold campaign – and political message – led to an easy jury decision.
“It was really unanimous – a good surprise. It took us about five seconds to award the Grand Prix,” he said.
“For us, it was the perfect demonstration that print creativity can do a lot for print media itself, for print journalism. We thought it was really bold to award a Grand Prix to a white piece of paper that people could fill. It’s almost an interactive tool for real life.”
Image Credits: Getty Images, Cannes Lions 2019
Impact BBDO Dubai also won 6 Bronze Lions across Health & Wellness, Industry Craft, Brand Experiences & Activation and Media categories for: ‘The Toxic Flag’ (Waste Management Coalition), ‘The Zero Tolerance Ribbon’ (28 Too Many) and ‘The Black Edition’ (An-Nahar).
Commenting on the Grand Prix win, Paul Shearer, Chief Creative Officer at Impact BBDO MENA, added: “Bringing home the first Grand Prix Lion for not only the UAE but also the region is of course an incredible honor.”
Shearer said he personally hopes that this win will spur on everyone in the business around MENA.
“There is so much talent and esteemed agencies around that this should be just another step on the regions maturity. I also think some of the other work from the region was unlucky not to win at Cannes, as there was some great work there.”
“I would like to thank Cannes Lions for their continued support with Lynx. Without this I fear we would have never achieved Grand Prix level. Lastly, I would like to thank our Chief Executive Officer, Dani Richa, who’s creative eye makes our work so much better,” said Shearer.
Ali Rez, Regional ECD Middle East & Pakistan at Impact BBDO – who was also a Glass Jury member at Cannes Lions 2019, said: “ In what seemed a year featuring very tough juries, it is even sweeter that Impact BBDO managed to bring home such a large haul of Lions: 13 spread across three offices – UAE, Pakistan and Lebanon, and more than 50 shortlists across almost a dozen categories.”
“The Glass jury was an incredible learning experience featuring some of the sharpest minds in the business – it was an absolute honor to be part of such an important jury. We saw solutions from around the globe tackling a number of issues related to gender inequality: financial inequality, stereotyping, health, violence, even technology-related.”
“A trend that emerged this year was that awareness as a goal is simply not enough anymore, and that action is the need of the day,” he added.
Tres Colacion, Creative Director, Impact BBDO Dubai – who played an instrumental role in campaign creation for An-Nahar, said: “The Blank Edition was a very special project for us. We set to change a national conversation through the power of creatively, the ultimate test. We talk a lot about game “changing ideas” and “culture busting”, but there are very few instances that these opportunities truly present themselves. When they do, you absolutely need to take them and meet them with the kind of ideas that will truly resonate with people.”
The Blank Edition team did just that and I’m incredibly proud to have our work recognized at the highest level. To win a Grand Prix, let alone the first in the region, is the highest honor,” he added.
Check out case study for ‘The Black Edition’:
As the official representative of the Cannes Lions International Festival of Creativity in UAE, Motivate Media Group and Motivate Val Morgan would like to congratulate Impact BBDO Dubai on doing UAE proud by winning 7 Lions – including the most prestigious of them all!
Sources: Cannes Lions 2019, Campaign Middle East, Adweek and PRWEEK
Unable to attend this year’s Cannes Lions International Festival of Creativity?
Don’t worry! You can still be part of the Festival with the Cannes Lions ‘Digital Pass’!
Here’s your chance to experience the Festival from anywhere in the world. Filmed in glorious detail by dozens of HD cameras, the daily stream is produced by an award-winning production team and fronted by world-class journalists.
Broadcasting for 12 hours every day of the Festival on canneslions.com, the ‘Digital Pass’ gives you access to the mainstage as well as exclusive interviews and behind the scenes goodness.
Crafted to give a flavour of the entire Festival, the ‘Digital Pass’ means you get the inside track on the latest innovations, insights behind the award-winning work and the big new ideas influencing the market – all of which will be available to watch live and on-demand (even after the Festival draws to a close).
Purchase the pass for €195 + sales tax.
Don’t miss out on being part of the world’s biggest gathering for the entire creative marketing community.
Click here to find out more.
Motivate Media Group and Motivate Val Morgan are the official representatives of the Cannes Lions International Festival of Creativity in the UAE
