All The Latest Trailers From Super Bowl 2023

From Scream VI to Fast X, Super Bowl 2023 saw a string of enticing new trailers

 

The Super Bowl 2023 brought us more than just an epic football game between the Kansas City Chiefs and the Philadelphia Eagles, it also gave us a sneak peek into some of the most anticipated movies of the year. Major movie studios including Sony Pictures, Universal Pictures, Paramount Pictures, Warner Bros. and Disney all paid big bucks to promote their hottest titles.

 

From big-budget blockbusters to captivating dramas and spine-chilling thrillers, this year’s Super Bowl was a showcase of what’s to come from Tinseltown. Whatever genre it is you fancy, there was something for everyone during the trailer segment of the Super Bowl 2023. Here’s a rundown of all the movies that got a promotional boost during this year’s event.

 

Creed III

Release Date: 2 March 2023

30-second spot from Creed III at Super Bowl 2023 showcases more of the training and rivalry between Michael B. Jordan’s title character and Jonathan Majors’ Damian Anderson.

 

 

65

Release Date: 2 March 2023* (*Could be pushed to 9 March 2023)

Sony Pictures promoted 65 –  a science-fiction thriller starring Adam Driver as a pilot who crashes and becomes stranded on Earth 65 million years ago. Written and directed by Scott Beck and Bryan Woods, the film also stars Ariana Greenblatt and Chloe Coleman.

 

 

Scream VI

Release Date: 9 March 2023

Courteney Cox, Jenna Ortega, and Melissa Barrera headline this new minute-long Super Bowl 2023 spot that offers a longer look at one of the thriller’s set pieces briefly glimpsed in the previous trailer.

 

 

Dungeons and Dragons: Honor Among Thieves

Release Date: 20 April 2023

The Dungeons and Dragons: Honor Among Thieves Super Bowl 2023 trailer goes a long way to promise how action-packed it will be. Though brief, the teaser is a fast-paced, breathless montage of multiple action set-pieces, mythical creatures and even a titular dragon.

 

 

Air

Release Date: 6 April 2023 (International Release)

Ben Affleck’s next directorial offering sees Matt Damon play the man whose brainchild saw the birth of Nike’s Air Jordans. The first trailer for Air was revealed before Super Bowl LVII, with a big game spot along for the ride.

 

 

Guardians of Galaxy Vol. 3

Release Date: 4 May 2023

Disney used the Super Bowl broadcast to spotlight the third installment of Guardians of the Galaxy starring Chris Pratt, Zoe Saldaña, Dave Bautista, Karen Gillan, Pom Klementieff, Vin Diesel and Bradley Cooper as the titular band of Marvel superheroes.

 

 

Fast X

Release Date: 19 May 2023

10 main movies in, it’s impossible not to know what you’re getting with the Fast & Furious franchise. The Super Bowl Fast X teaser and the full trailer released before it showed off all of the best parts: a new ostentatious villain in the shape of Jason Momoa, returning heroes and anti-heroes, major set-pieces, ludicrous physics and some good old-fashioned racing.

 

 

Transformers: Rise of the Beasts

Release Date: 08 June 2023

There’s more than just a sneak peek in this Transformers: Rise of the Beasts TV spot, because it’s not only a short promo for the film, but also an ad for Porsche, which is what Autobot Mirage transforms into in the trailer.

 

 

The Flash

Release Date: 15 June 2023

The first trailer for The Flash not only gives us a pretty good idea how the story might play out, but also reveals Michael Keaton in the Batsuit (and his Batmobile), Michael Shannon’s Zod, and Sasha Calle’s Supergirl, among other things. We also got a shorter minute-long TV spot for the film containing a lot of the same footage.

 

 

Indiana Jones and the Dial of Destiny

Release Date: 30 June 2023

Indiana Jones and the Dial of Destiny, the fifth installment of the hit Indiana Jones franchise featuring the return of Harrison Ford as the titular swashbuckling archaeologist.

 

 

 

Click here to check out the leading brand commercials that aired during Super Bowl 2023.

Think cinema for effective advertising! Contact us.

 

 

Source: Empire, Variety

What’s Buzzin Behind The Screen – Industry News – January 2022

In this edition of ‘What’s Buzzin Behind the Screen’, we bring you the latest industry news – everything you need to know about what’s happening behind the scenes in Hollywood. From the latest trailer releases to box office collections and movie announcements, here’s the January 2022 update:

 

  1. Given the cinema closures and audience worries during the pandemic, there have been some successful movies in 2021. But it took the MCU to deliver a true blockbuster, as Spider-Man: No Way Home crossed the $1 billion mark globally just 12 days after it was released. As of now, the movie is at $1.05 billion, making it the third-fastest film to reach that mark, after Avengers: Infinity War and the top title holder Avengers: Endgame.

 

  1. For the second year in a row, China ended 2021 as the world’s largest theatrical film market. Total movie ticket revenue in the country clocked in at $7.3 billion (RMB 47.3 billion, assuming an average annual exchange rate of RMB 6.45 to $1), more than double last year’s total and down just 26 percent from a pre-pandemic high of $9.2 billion (RMB 64.3 billion) in 2019, according to data from regional box office tracker Artisan Gateway.

 

  1. Josh Hartnett is the newest addition to Christopher Nolan‘s Oppenheimer, despite already including Cillian Murphy, Emily Blunt, Matt Damon, Robert Downey Jr., Florence Pugh, and Rami Malek. The movie is set in the backdrop of WWII, and portrays the life of scientist J. Robert Oppenheimer and his role in developing the atomic bomb.

 

  1. Actors today are increasingly interested in portraying Hollywood luminaries of the golden age. Both Jamie Bell and Tom Holland have been linked with Fred Astaire in the last couple of years and now Chris Evans is rumored to be playing Gene Kelly in a new movie. The movie will revolve around 12-year-old boy working at the MGM lot in 1952 who develops an imaginary friendship with legendary movie star Kelly while he works on his next film.

 

  1. Taika Waititi is directing an adaptation of Alejandro Jodorowsky and Mœbius’ graphic novel The Incal – an epic space opera, which follows P.I. John Difool who stumbles upon a mystical artifact which forces him on a journey to save the universe. As for Waititi, his next project to arrive in theaters will be Thor: Love and Thunder, and he’s also working on a Star Wars movie.

 

  1. With Encanto out in the world, Disney has now announced its next big animation project –Strange World. The movie will tell the story of an uncharted and treacherous land where fantastical creatures await the legendary Clades, a family of explorers whose differences threaten to topple their latest — and by far — most crucial mission. A November 2022 release date has been set for the movie directed by Don Hall.

 

  1. Dave Bautista, who had a great year in 2021 with Dune and Army Of The Dead, now plans to add another respected director to his impressive list of collaborators as he has signed on to direct M Night Shyamalan‘s next film, Knock At The Cabin. The filmmaker’s follow-up to Old is, naturally, a complete mystery so far, with Shyamalan merely teasing the title. Bautista is also involved in Rian Johnson‘s Knives Out 2 and is currently working with James Gunn on Guardians Of The Galaxy Vol 3.

 

  1. The reuniting of Patty Jenkins and Gal Gadot from Wonder Woman will have to stand in line. Jenkins has stepped down as director of Cleopatra, a chronological thriller starring Gadot as Egypt’s renowned ruler. The director of the Marvel superhit The Falcon and the Winter Soldier, namely, Kari Skogland will now be directing the movie. However, Patty Jenkins will not leave the filming completely. She’ll continue to produce Cleopatra as she concentrates on her following two films, Warner Bros.’ Wonder Woman 3 as well as Disney and Lucasfilm’s Star Wars: Rogue Squadron.

 

Stay tuned for the latest industry news in our February 2022 edition.

 

Source: The Hollywood Reporter, Empire Online

 

 

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Belt up for the Greatest Car Racing Showdown – Ford v Ferrari!

Ford v Ferrari – featuring Academy Award-winner and nominee Christian Bale and Matt Damon, will race into cinemas across the Middle East on 28th November 2019.

Based on the remarkable true story of the visionary American car designer Carroll Shelby (Damon) and fearless British-born driver Ken Miles (Bale). Together they battle corporate interference, the laws of physics, and their own personal demons to build a revolutionary race car for Ford Motor Company and take on the dominating race cars of Enzo Ferrari at the 24 Hours of Le Mans in France in 1966.

Ford v Ferrari by 20th Century Fox had its world premiere at the Telluride Film Festival on August 30, 2019, and received positive reviews from critics who lauded the performances and racing sequences. The movie is presently sitting at 89% on Rotten Tomatoes.

With standout performances from Matt Damon and Christian Bale, this story makes for one of the most electrifying films of the year.

 

Watch the trailer of  Ford v Ferrari 2019:

 

Here’s what you should know about The Ford V Ferrari movie: 

 

Massive Budgets and Authenticity:

Action movies in Hollywood are known to have big investments to carry out action-packed sequences. Films such as Rush (2013) had some amazing racing sequences in it, with a budget of mere $35M, but Ford v Ferrari reaped the treasure chests of Fox before it was handed over to Disney and has a massive $100M budget. With such a big investment, audiences are in for a visual spectacle.

Did you know: Despite a majority of the film being shot in various locations in the US, including California and New Orleans, the racing sequences were shot on location at Le Mans – with the intent to capture and deliver a true essence of such an important moment in sporting history.

  

Director

Ford v Ferrari is James Mangold’s latest film after the highly successful Logan (2017), which broke genre barriers and managed to get him nominated for an Academy Award for Best Adapted Screenplay.

Mangold directs Matt Damon and Christian Bale in this high-speed biographical drama that pits an underdog team of American automotive engineers against Ferrari in the 1966 “24 Hours of Le Mans” endurance race. Ford v Ferrari will be Jim Mangold’s debut directing a film about racing, or even cars for that matter of fact.

After an initial run of low-budget films—including Girl, Interrupted (1999) and Cop Land (1997), Mangold’s movies have progressively marched toward bigger-ticket works. However, regardless of the movie budget, Mangold has always stayed pure to character-driven dramas such as: Walk the Line (2005), 3:10 to Yuma (2007), Knight and Day (2010) and The Wolverine series.

On the basis of the trailer, it appears that Mangold will be sticking with the core motorsport fans on this one – telling the story which deserves to be told on the big screen, rather than making this a major mainstream film (just for the popcorn entertainment).

 

Who are the other characters alongside Shelby-Miles?

The film also stars Jon Bernthal as Lee Iacocca. Bernthal is a highly underrated Harvard educated actor who has starred in films such as Wind River (2017), Widows (2018) and the popular Netflix show The Punisher.

Tracy Letts plays Henry Ford II himself. The actor has several major Hollywood credits under his belt, with movies such as Lady Bird (2017), The Big Short (2015) and The Post (2017). He has also received the Pulitzer Prize for Drama and multiple Tony Awards in his career.

 

Here’s a special look of Ford V Ferrari 2019:

 

According to BoxOfficePro, Ford V Ferrari starring Christian Bale and Matt Damon is currently in the range of $25-35 million which would place it in a good riding for potential opening in the top spot for that weekend.

The combined star appeal of Matt Damon and Christian Bale is a major driver behind this biopic, as is the success of director James Mangold. With potential appeal to both men and women, car enthusiasts and racing fanatics, advertisers are guaranteed to target diverse audiences with this movie.

Contact a member of our sales team for advertising opportunities alongside this blockbuster.

 

 

Sources: BoxOfficePro, DriveTribe and The Numbers.