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VOX Cinemas Brings the World’s Most Innovative IMAX Experience to Mall of the Emirates

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April 25, 2025

VOX Cinemas Brings the World’s Most Innovative IMAX Experience to Mall of the Emirates

VOX Cinemas has raised the bar for premium cinema experiences with the launch of the world's most innovative IMAX® theatre at Mall of the Emirates. This groundbreaking venue combines cutting-edge...

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by Sahal Valliyot

April 25, 2025

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Everything You Need to Know About F1

Hollywood's leading man teams up with a real-life racing legend to deliver a F1 movie that's as fast and furious as the sport itself – buckle up! Brad Pitt...

Eid al-Fitr 2025 Cinema Boom Sets Stage for Record-Breaking Summer Season

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by Sahal Valliyot

April 15, 2025

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Eid al-Fitr 2025 Cinema Boom Sets Stage for Record-Breaking Summer Season

Avinash Udeshi, Chief Operating Officer at Motivate Val Morgan, discusses how the record-breaking Eid al-Fitr cinema attendance signals an exceptional summer season ahead, and highlights cinema's unmatched 2.5x efficiency as...

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by Sahal Valliyot

April 14, 2025

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Must-See Trailers Unveiled at CinemaCon 2025

CinemaCon 2025, held from March 31 to April 3 at Caesars Palace in Las Vegas, once again brought together the global theatrical exhibition community. This year's convention featured exclusive film...

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by Sahal Valliyot

March 18, 2025

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Cinema Still Dominates the Most Anticipated Viewing Moments for Moviegoers and Streamers Alike – Study

Moviegoers as well as frequent streamers still prefer the theatrical movie experience over streaming for highly anticipated films The cinematic experience remains unrivaled in its ability to captivate audiences...

Asmaa Nowbandi to Represent the UAE at the Cannes Lions Roger Hatchuel Academy 2025

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by Sahal Valliyot

March 17, 2025

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Asmaa Nowbandi to Represent the UAE at the Cannes Lions Roger Hatchuel Academy 2025

Asmaa Nowbandi from AUD selected as the UAE representative for the 2025 Cannes Lions Roger Hatchuel Academy The Roger Hatchuel Student Academy, founded in 2003—an initiative of the Cannes...

Everything You Need to Know About A Minecraft Movie

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by Athira Anilkumar

March 4, 2025

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Everything You Need to Know About A Minecraft Movie

The countdown has begun! A Minecraft Movie, based on the world-famous video game, is finally hitting the big screen. After years of anticipation, fans of the blocky universe are ready...

Cannes Lions 2025 ‘See It Be It’ Participants Announced

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by Sahal Valliyot

March 4, 2025

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Cannes Lions 2025 ‘See It Be It’ Participants Announced

Cannes Lions has announced the 20 participants taking part in the 2025 See It Be It programme, representing 14 markets with Trinidad and Tobago and Venezuela included for the first...

Infinity Clinic Pharma Engages Moviegoers with Offscreen Activation in Egypt

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by Athira Anilkumar

February 18, 2025

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Infinity Clinic Pharma Engages Moviegoers with Offscreen Activation in Egypt

Infinity Clinic Pharma, in collaboration with Motivate Val Morgan, executed an interactive offscreen activation campaign at Vox Cinemas, City Center Almaza in Egypt fromFebruary 13th to 15th, 2025. As part...

Latest Trailers that Aired During the Super Bowl 2025

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by Athira Anilkumar

February 18, 2025

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Latest Trailers that Aired During the Super Bowl 2025

Super Bowl LIX, held on February 9, 2025 at Caesars Superdome in New Orleans, was a remarkable convergence of sports, entertainment and culture. More than a championship game Super Bowl...

VOX Cinemas Brings the World’s Most Innovative IMAX Experience to Mall of the Emirates

Everything You Need to Know About F1

Eid al-Fitr 2025 Cinema Boom Sets Stage for Record-Breaking Summer Season

Must-See Trailers Unveiled at CinemaCon 2025

Cinema Still Dominates the Most Anticipated Viewing Moments for Moviegoers and Streamers Alike – Study

Asmaa Nowbandi to Represent the UAE at the Cannes Lions Roger Hatchuel Academy 2025

Everything You Need to Know About A Minecraft Movie

Cannes Lions 2025 ‘See It Be It’ Participants Announced

Infinity Clinic Pharma Engages Moviegoers with Offscreen Activation in Egypt

Latest Trailers that Aired During the Super Bowl 2025

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