Mridula George has joined Motivate Val Morgan as our new Marketing Assistant, bringing with her a Master's degree in International Business from the University of Wollongong, Dubai, and over 2...
With stunning scenes filmed in Abu Dhabi, F1: The Movie Middle East box office numbers are soaring—much like the sport’s growing popularity in the region. Apple Original Films' eagerly anticipated...
VOX Cinemas has launched ‘Fall in Love with Film,’ a comprehensive brand campaign featuring an exclusive original score by two-time Academy Award winner Hans Zimmer. The initiative represents a strategic...
UAE creative talent shines as ten professionals join the Cannes Lions 2025 Shortlisting Jury, cementing the nation's growing influence on global creativity Cannes Lions has announced the panel of...
Avinash Udeshi, Chief Operating Officer at Motivate Val Morgan, discusses how the record-breaking Eid al-Fitr cinema attendance signals an exceptional summer season ahead, and highlights cinema's unmatched 2.5x efficiency as...
Cannes Lions has announced the 20 participants taking part in the 2025 See It Be It programme, representing 14 markets with Trinidad and Tobago and Venezuela included for the first...
Super Bowl LIX, held on February 9, 2025 at Caesars Superdome in New Orleans, was a remarkable convergence of sports, entertainment and culture. More than a championship game Super Bowl...
Wicked, the beloved Broadway musical that’s won the hearts of millions, is finally coming to the big screen! With its spellbinding story, unforgettable characters, iconic music, and a new generation...
Get ready to set sail once again! Moana 2, the eagerly awaited sequel to Disney Animation Studios’ 2016 hit, is on the horizon. Moana (2016) brought us the fearless Polynesian princess...
Two years since its launch, Motivate Val Morgan’s cinema advertising platforms, CinePlan and CineMeasure, have set a new industry benchmark by providing advertisers with an unmatched ability to plan, execute,...