Check out the ads that featured in cinema during the Eid al-Fitr 2023 long weekend!
The region witnessed an upswing in activity during the Eid al-Fitr long weekend, marking one of the most bustling periods of the year thus far, with residents gathering at malls and entertainment venues to partake in the festivities.
With the release of several blockbusters during the extended weekend, cinemas were buzzing with patrons eager to watch their favorite titles in the company of their loved ones. This presented brands with a unique opportunity to engage a captive audience and leave a lasting impression through both on-screen and off-screen advertising initiatives.
From product promotions to messages of unity and support, here are the ads that lit up the big screen during Eid al-Fitr 2023:
WWE 2K23 – FTM John Wick: Chapter 4
Duration: 30 Secs
Country: KSA
Please Note: In compliance with the country’s regulations, a revised and concise version of the WWE 2K23 advertisement screened in KSA.
Abu Dhabi Public Health Centre
Duration: 30 Secs
Country: UAE
Al-Futtaim Automall
Duration: 40 Secs.
Country: UAE
Prime Healthcare Group– FTM Kisi Ka Bhai Kisi Ki Jaan
Duration: 15 Secs
Country: UAE
Sharjah Children’s Reading Festival
Agency: 30 Secs x 2
Country: UAE
Cultural Development Fund
Duration: 30 Secs
Country: KSA
Dallah Home Care
Duration: 20 Secs
Country: KSA
Diriyah Gate Development Authority
Duration: 30 Secs
Country: KSA
Galaxy Jewels
Duration: 20 Secs
Country: KSA
Al Theeb Specialist Centre
Agency: 15 Secs
Country: KSA
Boubyan Bank
Duration: 1.10 secs & 1.08 Secs
Country: Kuwait
Kaya Skin Clinic – FTM Kisi Ka Bhai Kisi Ki Jaan
Duration: 15 Secs
Country: UAE
McDonald’s
Duration: 30 Secs
Country: Kuwait
Talabat
Duration: 15 Secs
Country: Kuwait
Elabd Foods
Duration: 15 Secs
Country: Egypt
Magdi Yacoub Heart Foundation
Duration: 15 Secs
Country: Egypt
Private Natural Cotton
Duration: 30 Secs
Country: Egypt
American University of Bahrain
Agency: 45 Secs
Country: Bahrain
Information & eGovernment Authority Bahrain
Duration: 2 x 50 Secs
Country: Bahrain
Escape Code
Duration: 1.06 Secs
Country: Bahrain
In addition to the on screen ad, ElAbd booked two sampling activities at Mall of Egypt and City Center Almaza for a period of two weekends.
Think cinema for ‘attention-grabbing’ advertising! Contact us for cinema advertising opportunities alongside special events and celebrations.
Lodha Group – India’s premier real estate developer with a wide range of commercial and residential properties, booked a sampling activity at VOX Cinemas – City Centre Deira, (No. 1 cinema for targeting Asian audiences in the UAE) over one of the busiest weekends – EID weekend (5th – 7th June 2019).
The sampling activity was conducted in the concourse area and inside select cinema screens at VOX Cinemas – City Centre Deira.
The blockbusters that released over the EID weekend included: Bharat (Hindi), John Wick: Chapter 3 – Parabellum, X-Men: Dark Phoenix, The Secret Life of Pets 2, Rashid & Rajab (Arabic), The Hustle, Virus (Malayalam) and Kolaigaran (Tamil).
A repeat client of Motivate Val Morgan, Lodha previously booked a foyer stand with promoters for one of their most prominent projects – Palava (India’s fastest growing city), at the same VOX location over the EID weekend in 2017.
Contact a member of our sales team to know more on how off-screen cinema advertising could help your brand move closer to its target audience.
Related Articles:
Lodha Properties Opts for Off Screen Cinema Advertising this EID
Latest Cinema Campaigns at VOX Cinemas – City Centre Bahrain
Kibsons International Cinema Campaign 2019
Landmark Group | Pillar Branding | VOX Cinemas – Mall of Egypt
Carriage | Cinema Brand Activation | VOX Cinemas – Mall of the Emirates
