From music biopics on Bob Marley to MCU crossovers and the long-awaited ‘Joker’ sequel and more — 2024 has an overwhelming array of exciting cinematic treats in store for moviegoers.
In 2023, we saw a cinematic mixtape of superhero blockbusters, sequels, remakes, and unexpected left-field surprises, bringing in a whopping US$3.9 billion at the global box office. The first three quarters were a rollercoaster of hits, each one outdoing the last.
Now, as we gear up for 2024, we’re facing some Hollywood drama with strikes and schedule shuffles. The big question: Is 2024 gonna be a showstopper for the big screen? Well, take a peek at the release schedule for the next 11 months, and you’ll find a lineup that’s got film buffs buzzing.
Who isn’t hyped about George Miller’s next move after Fury Road? Alex Garland (the genius behind Ex Machina) diving into the chaos of an actual civil war, and the epic team-up of Deadpool and The Wolverine. Plus, imagine reliving Bob Marley’s legendary London gig, receiving the same treatment as Queen’s Bohemian Rhapsody. Get ready, film fans – 2024 is shaping up to be a wild ride with a treasure trove of cinematic goodies coming our way. Here are some of our favorite movie releases in the months ahead:
Fighter
Genre: Action, Adventure, Thriller
Cast: Hritik Roshan, Deepika Padukone, Anil Kapoor
Release: January 2024
First up on the radar is a Bollywood flick featuring Hrithik Roshan, stepping into the boots of elite Indian Air Force pilots banding together to form the Air Dragons. FIGHTER is gearing up to deliver a dose of ‘Top Gun-ish’ adrenaline with jaw-dropping action sequences, all while drenched in the timeless charm of Bollywood. This one’s set to soar high and pack a punch!
Argylle
Genre: Action, Thriller
Cast: Sofia Boutella, Henry Cavil, Dua Lipa
Release: February 2024
We’re always up for a Mathew Vaughn spy flick, and guess what? He’s back, bringing to life the captivating story of Elly Conway, a renowned author whose life takes a turn when the exciting plots of her espionage novels, featuring the secret agent Argylle, start happening in real life. Elly, joined by Aidan Rockwell, goes on a global adventure. Together, they race against killers, blurring the lines between Elly’s fictional world and reality.
Dune: Part two
Genre: Action, Adventure, Drama
Cast: Zendaya, Timothee Chalamet, Florence Pugh
Release: March 2024
Denis Villeneuve completes the saga he initiated with this second chapter of Frank Herbert’s sci-fi epic, where Zendaya and Timothée Chalamet take on the task of saving the universe. The storyline tracks Paul Atreides as he embarks on a journey for revenge alongside Chani and the Fremen. Faced with a daunting decision between love and the fate of the universe, Paul strives to avert a grim future that he foresees.
Ghostbusters: Frozen Empire
Genre: Adventure, Comedy, Fantasy
Cast: Carrie Coon, Mckenna Grace, Annie Potts
Release: March 2024
The new rendition of the beloved horror fantasy franchise, Ghostbusters: Frozen Empire introduces a new villain and the Ghostbusters, old and new, as they unite to save the world from an ancient evil threatening a second ice age.
Godzilla x Kong: The New Empire
Genre: Action, Adventure, Sci-Fi
Cast: Dan Stevens, Rebecca Hall, Brian Tyree Henry
Release: March 2024
Set for an epic showdown following the first blockbuster, Godzilla and Kong, two ancient titans, engage in an epic showdown while humans uncover their linked origins and connection to the mysteries of Skull Island.
Kung Fu Panda 4
Genre: Animation, Action, Adventure
Cast: Jack Black, Awkwafina, Viola Davis
Release: March 2024
When Po gets the nod to step up as the Spiritual Leader of the Valley of Peace, he’s thrown into the whirlwind task of tracking down and grooming a fresh Dragon Warrior. But hold onto your hats – there’s a wicked sorceress in the mix, scheming to resurrect all the master villains Po once sent packing to the spirit realm. It’s a Kung Fu saga with a mystical twist that’ll keep you hooked!
Indian 2 (Tamil)
Genre: Action, Drama, Thriller
Cast: Kamal Hassan, Rakul Preet Singh, Kajal Agarwal
Release: April 2024
Senapathy, once a freedom fighter, is now a vigilante fighting corruption. He returns to help a young man exposing corrupt politicians through online videos.
Civil War
Genre: Action, Drama
Cast: Kirsten Dunst, Wagner Moura, Cailee Spaeny
Release: April 2024
In the near future, a dedicated team of journalists embarks on a cross-country journey, navigating the landscape of a rapidly intensifying civil war that has swept across the entire nation of America.
Fall Guy
Genre: Action, Comedy, Drama
Cast: Emily Blunt, Ryan Gosling, Aaron – Taylor Johnson
Release: May 2024
The Fall Guy follows Colt Seavers, an out-of-work stuntman, who is asked by his ex-girlfriend(movie director) to help with stunts for a troublesome action star. When the actor disappears, Colt sets out to rescue him, facing the darker side of Hollywood. Along the way, he hopes to win back his ex, rescue the film, and prove himself as the best stuntman.
Furiosa: A Mad Max Saga
Genre: Action, Adventure, Sci-Fi
Cast: Anya Taylor-Joy, Chris Hemsworth, Charlee Fraser
Release: May 2024
This is where Furiosa’s story begins, before she teams up with Mad Max. In a crazy world, young Furiosa is taken from her home, the Green Place, by a tough group of bikers led by Warlord Dementus. She then goes on a journey to overcome challenges and find her way back home.
Inside Out 2
Genre: Animation, Adventure, Comedy
Cast: Amy Poehler, Phyllis Smith, Lewis Black
Release: June 2024
The beloved franchise returns, this time following Riley, a teenage girl, encountering new emotions in her prime age.
Ballerina
Genre: Action, Thriller
Cast: Anna De Armas, Keanu Reeves
Release date: June 2024
Ballerina is a spinoff within the John Wick universe, featuring Ana de Armas in the lead role. She reprises her character from John Wick: Chapter 3 – Parabellum, where she was introduced as a young ballerina being trained as an assassin. In Ballerina, the story revolves around de Armas’ character seeking revenge for her family’s tragic murder.
A Quiet Place: Day One
Genre: Drama, Horror, Sci-Fi
Cast: Lupita Nyong’o, Joseph Quinn
Release: June 2024
According to creator and producer John Krasinski, the third movie, set in the same world as A Quiet Place 1 and 2, this film shifts away from the Abbott family. It follows Lupita Nyong’o’s character as she faces the early moments of the alien invasion in the noisy city of New York.
Horizon: An American Saga – Chapter 1
Genre: Drama, Western
Cast: Kevin Costner, Jena Malone, Sam Worthington
Release: June 2024
Horizon: An American Saga delves into the attraction of the Old West and the challenges faced in winning and losing it, reflecting the sacrifices of many. Covering the four years of the Civil War (1861-1865), the film invites audiences on an emotional exploration of a nation torn by war.
Deadpool 3
Genre: Action, Comedy, Sci-Fi
Cast: Matthew MacFayden, Ryan Reynolds, Emma Corin
Release: July 2024
This third installment comes to the silver screen with a star-studded cast and action that will keep you at the edge of your seat. Deadpool 3 will have Wolverine, who is healing from his wounds when he encounters the talkative Deadpool. They join forces to overcome a mutual adversary.
Twister
Genre: Action, Adventure, Thriller
Cast: Glen Powell, Katy O’ Brian, Kiernan Shipka
Release: July 2024
A modernization of the 1996 movie ‘Twister,’ focusing on two storm chasers risking their lives to evaluate an experimental weather alert system.
Pushpa: The Rule – Part 2 (Telugu, Tamil, Malayalam, Hindi)
Genre: Action, Crime, Drama
Cast: Rashmika Mandanna, Sukumar, Srikanth Vissa
Release: August 2024
The showdown intensifies as Pushpa and Bhanwar Singh lock horns in their ongoing rivalry in this epic conclusion to the two-part action drama.
Horizon: An American Saga – Chapter 2
Genre: Drama, Western
Cast: Kevin Costner, Sam Worthington, Sienna Miller
Release: August 2024
The Kevin Costner epic continues to explore the tales of the old West, keeping audience hooked on a journey across a country at war with itself. Experienced through the lens of families and friends torn apart, Chapter 2 of this installment will follow these war ridden Americans, as they discover what it truly means to be a part of the United Sates of America.
Alien: Romulus
Genre: Horror, Sci- Fi
Cast: Isabela Merced, Cailee Spaeny, Archie Renaux
Release: August 2024
The acclaimed director of “Evil Dead” and “Dont Breathe” Fede Alvarez, brings the seventh installment of the iconic “Alien” franchise, with a fresh perspective. A step away from its prequels, this reboot unfolds in a distant world, following a group of young individuals as they encounter with the universe’s most terrifying life form. Alvarez’s great storytelling promises a scary space adventure, guaranteed to keep you hooked until the last minute!
Takht (Hindi)
Genre: Action, Drama, History
Cast: Ranveer Singh, Vicky Kaushal, Alia Bhatt, Anil Kapoor, Kareena Kapoor
Release: August 2024
Directed by Karan Johar, the most anticipated Hindi movie of the year stars Vicky Kaushal and Ranveer Singh as Aurangzeb and Dara, telling the story of the enmity between brothers caused by the succession of the throne.
Trap
Genre: Horror, Mystery, Thriller
Cast: Josh Hartnett, Hayley Mills, Vanessa Smythe
Release: August 2024
The upcoming film marks M. Night Shyamalan’s third feature in four years. Renowned for his distinctive filmmaking style, Shyamalan is recognized for incorporating unexpected twists into his movies—a trait eagerly anticipated in this rumored psychological thriller.
Wolfs
Genre: Thriller
Cast: Brad Pitt, George Clooney
Release: September 2024
A Jon Watts action-thriller reunites Brad Pitt and George Clooney on screen after fifteen years. The plot follows two fixers hired for the same job.
Beetlejuice 2
Genre: Comedy, Fantasy, Horror
Cast: Jenna Ortega, Willem Dafoe
Release: September 2024
The iconic horror comedy returns to the screens after more than two decades. The original chapter, which follows a dead couple summoning an undead exorcist, to scare away the new owners of their home. 35 years later, the new movie will follow the story of a family, as they navigate how to exist in the ‘craziest world possible’ !
Joker: Folie à Deux
Genre: Crime, Drama, Musical
Cast: Joaquin Phoenix, Zazue Beetz, Brendan Gleeson
Release: October 2024
The beloved and highly-debated Joker character is making a return to the big screen. The majority of the film will unfold in Arkham, continuing from the first movie where Arthur flees from Arkham Asylum attendants after he murdered a doctor.
Gladiator 2
Genre: Action, Drama, Adventure
Cast: Connie Nielsen, Pedro Pascal, Paul Mescal, Denzel Washington
Release: November 2024
The plot of Gladiator 2 unfolds two decades after the events in the first film. It tracks the journey of Lucius, now an adult, as he embraces Maximus’ legacy. Despite being entitled to ascend as Caesar, Lucius is inspired by Maximus’ sacrifice and courage. His commitment to continuing Maximus’ legacy leads him into the arena, where his political connections from the past resurface to challenge him.
Nosferatu
Genre: Fantasy, Horror, Mystery
Cast: Emma Corrin, Aaron Taylor – Johnson, Willem Dafoe
Release: December 2024
A spooky story about a troubled young woman and a vampire obsessed with her, awakening unprecedented horror in its wake.
Juror #2
Genre: Thriller
Cast: Zoey Deutch, Nicholas Hoult, Toni Collette
Release: TBC
“Juror No. 2”, as name suggests, opens as a courtroom drama, revolving around a murder trial. Juror and family man Justin Kemp grapples with a shocking realization that he might be the one responsible for the victim’s death due to his reckless driving. Faced with the dilemma of saving the defendant without revealing his own involvement, Kemp finds himself in a difficult position.
Havoc
Genre: Action, Thriller
Cast: Tom Hardy, Timothy Oliphant, Forest Whitaker
Release: December 2024
Following a drug deal gone south, an injured detective must navigate the criminal underworld in order to save a politician’s estranged son. As he delves deeper, he exposes a complex network of corruption and conspiracy that has entangled the entire city.
Sonic the Hedgehog 3
Genre: Action, Adventure, Comedy
Cast: Idris Elba, James Marsden, Ben Schwartz
Release: December 2024
Sonic the Hedgehog 3 is the follow-up to the 2022 comedy-adventure, where Sonic, Tails, and Knuckles face a new threat with the arrival of the antagonist Shadow the Hedgehog, disrupting their lives on Earth.
Karate Kid
Genre: Action, Drama, Family
Cast: Jackie Chan, Ralph Maccio
Release: December 2024
The film will depict a teenager from China undergoing training with a strict yet just mentor, likely Mr. Han played by Chan. The setting will shift from the West Coast of the United States to the East Coast. However, the connection to the original franchise will be unveiled in a short while.
Mufasa: The Lion King
Genre: Action, Adventure, Sci-fi
Cast: Seth Rogen, Aaron Peirre, Billy Eichner
Release: December 2024
The movie follows Simba, now the ruler of the Pride Lands, who is committed to guiding his cub to inherit his legacy, all while delving into the backstory of his deceased father, Mufasa.
Catch a glimpse of some of these compelling titles in our 2024 Sizzle Reel:
There’ll be many more to get excited about in the weeks and months ahead as festivals uncover new gems, distributors snap up and roll out fresh acquisitions, and still-unannounced films pounce on the calendar. So consider this just an appetizer for the year of cinematic feasting to come.
Sources:
Gower Street Analytics
Muvi Boulevard Riyadh City is the largest cinema in Saudi Arabia, and the biggest in the world by seating capacity.
Saudi homegrown cinema brand Muvi Cinemas opened the Kingdom’s largest cinema at Boulevard Riyadh City on 02 March, 2022.
The cinema boasts a total of 25 screens and features a variety of unique concepts.
For VIP experiences, the cinema offers four luxury Muvi Suites and four Muvi Boutique auditoriums – theatres with a theme of a city or popular place such as London, Beverly Hills and Hollywood.
Two Muvi Junior screens are available for children aged three to twelve years with a party room attached to celebrate special occasions.
Muvi Boulevard Riyadh City is also home to a 4DX and Xperience screen powered by CGS for an immersive cinema experience.
The official launch of Muvi Cinemas’ newest and largest venue was held in conjunction with the grand premiere of ‘The Batman’. Sultan Al Hokair, founder and Chief Executive Officer at Muvi Cinemas, said, “The launch of our newest Muvi Cinema at Riyadh Boulevard City was a great moment for both the Muvi brand and film lovers alike. As the largest movie theatre in Saudi Arabia, our customers will experience best-in-class entertainment while enjoying the latest cinematic technologies.”
The opening ceremony of the cinema and screening of ‘The Batman’ were attended by a distinguished list of guests and industry officials.
Muvi Cinemas presently operates 195 screens across 20 locations in 9 cities of Saudi Arabia.
Contact a member of our sales team for cinema advertising opportunities at Muvi – Boulevard Riyadh City.
Source: Muvi Cinemas
In this edition of ‘What’s Buzzin Behind the Screen’, we bring you the latest industry news – everything you need to know about what’s happening behind the scenes in Hollywood. From the latest trailer releases to box office collections and movie announcements, here’s the January 2022 update:
Stay tuned for the latest industry news in our February 2022 edition.
Source: The Hollywood Reporter, Empire Online
In this edition of ‘What’s Buzzin Behind the Screen’, we bring you the latest industry news – everything you need to know about what’s happening behind the scenes in Hollywood. From the latest trailer releases, to box office collections and movie announcements, here’s the October 2021 update:
Stay tuned for the latest industry news in our November 2021 edition.
Source: Screen Rant, The Hollywood Reporter, Variety, Rotten Tomatoes and Cinema Blend
Hollywood’s biggest night, the 93rd annual Academy Awards, also popularly known as the Oscars, took place on April 25 2021, at Union Station, Los Angeles.
The awards ceremony made history when the shortlist was announced owing to the diverse list of talent nominated this year. From glitz and glamour on the red carpet, to a diverse list of nominees, the 93rd Academy Awards (Oscars 2021), preserved the scale of the event while maintaining social distancing as well as following all safety measures. The Oscars also paid a tribute to fallen heroes of the industry – Chadwick Boseman, Christopher Plummer and Sean Conner to name a few.
Nomadland won best picture as well as well as bagged Chloé Zhao the award for the best director, making her the first Asian and second female director to win in the category. The film also seized awards for best actress.
Seasoned actor Anthony Hopkins won the best actor award for his work as the aging father in The Father, his second Oscar win post the one in 1994 for his role as Hannibal Lecter in The Silence of the Lambs, while Frances McDormand won best actress for her performance in Nomadland. Meanwhile, Daniel Kaluuya and Yuh-Jung Youn picked up supporting actor and actress honors for their performance in Judas and the Black Messiah and Minari respectively.
Here’s the full list of all the winners:
Actor in a leading role: Anthony Hopkins in The Father
Actor in a supporting role: Daniel Kaluuya in Judas and The Black Messiah
Actress in a leading role: Frances Mcdormand in Nomadland
Actress in a supporting role: Yuh-Jung Youn in Minari
Animated feature film: Soul
Cinematography: Mank
Best Director: Chloé Zhao for Nomadland
Music (original score): Soul
Music (Original song): Fight For You
Best Picture: Nomadland
Visual Effects: Tenet
Documentary (feature): My Octopus Teacher
Documentary (short subject): Colette
International Feature Film: Another Round
Short Film (Animated): If Anything Happens I Love You
Short Film (Live action): Two Distant Strangers
One of the highlights of the award ceremony was the stellar acceptance speech delivered by Frances McDormand upon winning the Oscar for Best Actress for her performance in Nomadland. She says that she is at a loss for words upon receiving the award and further continues to compare her work to a sword – one that pierces through to the audience. As we witness audiences returning to the cinema and an extensive line-up of movies scheduled for a theatrical release, one may conclude that cinema is back with a bang!
Source: Oscars
How many action movies would you say had that one one well choreographed and epic fight scene? Here are our top five picks of the best action scenes from Hollywood!
At the core of any action film should be that one truly impressive action-sequence… one which isn’t just about the action, but so much more. The sequence itself should have a story, with elements such as timing, level of impact and how the characters embody that scene.
But what are the key ingredients at play beneath all the punches, kicks, and bloodshed?
Here are five of our favourite action sequences from Hollywood that bowl us over and leave us in awe, even today!
1. Opening Freeway Attack – Deadpool
Deadpool’s hilarious opening battle on the freeway sets the tone of the film. It works on its own as an independent action scene, but with the wit and fourth-wall shattering wisdom of Deadpool overlaying the action, it gives a fitting introduction of the movie to its audience. Deadpool also makes creative use of the vehicle’s cigarette lighter as he counts down his bullets with manic glee.
2. Superheroes Face Off – Civil War
The superhero battle at the airport in Civil War is the realization of every comic book fan’s lifelong dream. Complimented by exceptional CGI and character performances, this scene is one of the most entertaining fights ever put on film. Civil War offers a thrilling fight, where one finds themselves rooting for both sides.
3. The Bank Vault – Fast and Furious Five
The scene where Dom and Brian pull the bank vault through the streets, while using it as a weapon against crooked cops is fun, destructive, unique and thrilling – all at the same time! What makes this installment of the Fast & Furious franchise a cut above the rest is the filmmaker’s ability to successfully craft the scene in a manner where each character knows exactly how to own specific moments of that scene.
4. Jack Sparrow vs. Will Turner Sword Fight – Pirates of the Caribbean: The Curse of the Black Pearl
There is a finesse to the sword fight scene between Jack and Will. The amalgamation of the witty banter and commendable choreography – the use of loose floorboards, improvised weapons and emphasis on every twist and reversal, complements each other and keeps audiences hooked from start to end.
5. Zero G Hallway Scene – Inception
The rotating hallway dream fight in Inception is pure creative choreography by Christopher Nolan and the team., for it is one of the few modern action sequences to rely solely on camera effects. The intense sequence which sees the actors fighting against time and gravity has us sitting on the edge of our seats, wanting more.
Action scenes might be the most exciting to watch , but they are also some of the most complicated to shoot. Capturing a fight on film requires carefully executed techniques in order to make it exhilarating, realistic, and safe for all involved. Below is a list of action films slated for release in 2021, which we believe have epic action sequences to offer:
Godzilla vs. Kong (March), Mortal Kombat (April) , Sooryavanshi (April), Fast and Furious 9 (June), Top Gun: Maverick (July), K.G.F: Chapter 2 (July), No Time To Die (October), Ghostbusters: Afterlife (November) and Spider-Man: No Way Home (December)
Contact a member of our sales team for advertising opportunities alongside these upcoming action blockbusters!
Sources: Wikipedia, YouTube, IMDB, Amex Essentials and Screen Rant
In less than 24 hours, Bollywood lost two legends last week – Irrfan Khan and Rishi Kapoor, both to the battle with cancer.
Irrfan Khan, known internationally for his roles in Life Of Pi and Slumdog Millionaire, died on Wednesday 29th April 2020 at age 53 from colon cancer. He spent his life breaking stereotypes in the many movies he starred in and resonated especially well with fans. He was also a man who achieved what a few actors manage to do – success in two of the world’s biggest film industries – Hollywood and Bollywood.
Then, on Thursday 30th April 2019, Indian cinema received another blow with news of the death of Bollywood veteran and icon Rishi Kapoor at age 67 from leukaemia.
Khan and Kapoor were very different actors. Khan was one who lent an extraordinary touch to the most ordinary roles (through his intensity, studiousness and approachability) and came to the spotlight from very humble roots from. Kapoor on the other hand came from a Bollywood dynasty and was the original pin-up boy of the 70s, who featured in over than 100 films and had longest run in Bollywood as a romantic lead (from the 1970s to the late 1990s), eventually growing to become everyone’s choice to play multifaceted characters.
But one thing is for sure … while these two legends are no more, their work will be cherished and will live on forever.
In memory of Irrfan Khan and Rishi Kapoor, here’s a list of must-watch movies starring the two Bollywood icons:
Irrfan Khan
Hindi Medium (2017)
A lighthearted romantic film about a young couple Raj (Khan) & Mita (Saba Qamar) who live in Chandni Chowk, Delhi, with aspirations to move into English speaking society for their daughter’s sake. The film traces their trials and tribulations on this journey and the impact it has on their relationship on their family.
Qarib Qarib Singlle (2017)
A contemporary love story between two opposite personalities who embark upon an unusual journey, which becomes an adventure of a lifetime. The film is a refreshing take on love and self-discovery. Parvathy and Irrfan’s dialogue and chemistry makes it a hilariously enjoyably film which will leave you with a smile.
Piku (2015)
In this heart-warming slice of life film of a father-daughter relationship with plenty humor, Irrfan Khan plays the role of a local cab driver with family drama of his own. It’s a classic Khan sidekick role, where his wisdom ends up carrying much of the film’s message.
Haider (2014)
This film is the third installment of director Vishal Bhardwaj’s Shakespearean trilogy – Maqbool, Omkara and Haider. In Haider, Khan emboldens the protagonist’s desire for revenge over his father’s death and the film brilliantly underscores how politics become so personal in times of militancy. Khan also acted in the highly acclaimed Maqbool.
The Lunch Box (2013)
Khan plays the role of an accountant who has just been widowed. He accidentally starts to receive lunches with notes in them by a woman trying to save her own marriage, and thus begins a series of lunchbox notes and a virtual affair.
Life of Pi (2012)
This groundbreaking movie is about a young man who survives a disaster at sea and is hurtled into an epic journey of adventure and discovery. While cast away, he forms an amazing and unexpected connection with another survivor – a fearsome Bengal tiger. Khan plays the adult character of Piscine ‘Pi’ Patel, and a heartbreaking scene from Life of Pi, in which Khan talks about life and death, is being widely shared online since his passing: “What hurts the most is not taking a moment to say goodbye.”
Slumdog Millionaire (2008)
This movie unfolds in a series of emotional flashbacks and Khan plays the role of a police inspector who keeps bringing us back to the modern day. From tough-talking and threatening to being forgiving and compassionate – all of which is signature Khan, Slumdog Millionaire was Khan’s big introduction to western audiences.
Life in a Metro (2007)
This film is about six different stories of the interconnected lives of a diverse group of people all occurring within one place – Mumbai Metro. Khan plays Monty, a sweet but socially awkward guy (another signature Khan role).
Rishi Kapoor
Mera Naam Joker (1970)
Directed by father Raj Kapoor, the 1970 drama catapulted a teenaged Kapoor to stardom. This movie also earned him a National Film Award for Best Child Artist.
Bobby (1973)
A classic drama by Raj Kapoor about interfaith lovers. The movie featured Rishi Kapoor in his first lead role opposite Dimple Kapadia, and its legacy today lives on through the classic song sequence, ‘Hum Tum Ek Kamre Mein Bandh Ho’.
Amar Akbar Anthony (1977)
In this timeless tale of three brothers raised with different faiths, Kapoor dials up the charm as the young romantic, Akbar. Aside from the laughs and punchlines, fans of Rishi Kapoor will certainly want to re-watch this classic, mainly for his eight-minute qawwali song, ‘Parda Hai Parda’.
Do Dooni Chaar (2010)
In this slide-of-life comedy by director Habib Faisal, Kapoor portrays a middle-class school teacher struggling with inflation and financial pressures. The film received widespread critical acclaim.
Agneepath (2012)
The pin-up boy of the 70s reinvented himself as a villainous character – Rauf Lala, for Karen Johar’s retelling of the cult classic rom the 90s. The sheer breadth of his talent is visible in his role as a ruthless criminal.
Kapoor & Sons (2016)
This coming-of-age comedy is packed with talent—from Rajat Kapoor and Fawad Khan to Ratna Pathak Shah and Alia Bhatt, Rishi Kapoor plays the role of a wizened grandfather who is on a quest to secure a family portrait with his dysfunctional family.
Sources: Rotten Tomatoes, BBC, CNN, Gulf News, Vogue, Rotten Tomatoes and YouTube
From red carpet fashion statements, Eminem performing a song from 2002, to entertaining speeches, triumphant wins, Idina Menzel’s performance of Frozen 2’s ‘Into the Unknown’ and much more, Hollywood’s biggest night (The Academy Awards – also known as The Oscars), is finally done and dusted.
Parasite made history becoming the first foreign language film to win best picture and best director. The film also nabbed prizes for original screenplay and international feature film. The victory caps off an improbable awards season run for the South Korean thriller.
Joaquin Phoenix won the lead actor award for his work as the deranged failed-standup comic of Gotham (Arthur Fleck) in Joker, while Renée Zellweger won best actress for her portrayal of the legendary performer Judy Garland in Judy.
Meanwhile, Brad Pitt and Laura Dern picked up supporting actor and actress honors for their performance in Once Upon a Time…in Hollywood and Marriage Story respectively
Here’s the full list of winners:
Best Motion Picture – “Parasite”
Directing – Bong Joon Ho for “Parasite”
Actor in a Leading Role – Joaquin Phoenix in “Joker”
Actress in a Leading Role – Renée Zellweger in “Judy”
Actor in a Supporting Role – Brad Pitt in “Once Upon a Time…in Hollywood”
Actress in a Supporting Role – Laura Dern in “Marriage Story”
Animated Feature Film – Josh Cooley, Mark Nielsen and Jonas Rivera for “Toy Story 4”
Cinematography – Roger Deakins for “1917”
Original Song – Elton John and Bernie Taupin for “(I’m Gonna) Love Me Again” from “Rocketman”
Original Score – Hildur Guðnadóttir for “Joker”
International Feature Film – “Parasite” from South Korea
Makeup and Hairstyling – Kazu Hiro, Anne Morgan and Vivian Baker for “Bombshell”
Visual Effects – Guillaume Rocheron, Greg Butler and Dominic Tuohy for “1917”
Film Editing – Michael McCusker and Andrew Buckland for “Ford v Ferrari”
Sound Mixing – Mark Taylor and Stuart Wilson for “1917”
Sound Editing – Donald Sylvester for “Ford v Ferrari”
Documentary Short Subject – Carol Dysinger and Elena Andreicheva for “Learning to Skateboard in a Warzone (If You’re a Girl)”
Documentary Feature – Steven Bognar, Julia Reichert and Jeff Reichert for “American Factory”
Costume Design – Jacqueline Durran for “Little Women”
Production Design – Barbara Ling and Nancy Haigh for “Once Upon a Time…in Hollywood”
Live Action Short Film – Marshall Curry for “The Neighbors’ Window”
Adapted Screenplay – Taika Waititi for “Jojo Rabbit”
Original Screenplay – Bong Joon Ho for “Parasite”
Animated Short Film – Matthew A. Cherry and Karen Rupert Toliver for “Hair Love”
Source: Oscars
Women – directors and actors, are set to take charge of Hollywood in 2020!
According to World Economic Forum, the number of women behind the camera on Hollywood movies jumped to record levels in 2019, with 12 directing top-grossing films including Frozen II, Captain Marvel and Hustlers.
Additionally, a study by the Annenberg Inclusion Initiative at the University of Southern California found that women made up 10.6% of directors of the top movies last year, more than double the percentage in 2018 and the highest percentage of female directors in the past decade.
2020 is already off to a good start with five of the year’s most anticipated blockbusters – Bird of Prey, Mulan, Black Widow, Wonder Woman 1984 and Eternals – all directed by women.
Birds Of Prey
Director: Cathy Yan
Release Date: February 6, 2020
Birds of Prey, will be DC’s first venture in 2020 and the first movie from the studio to come after Todd Phillips’ acclaimed Joker movie. The movie stars Margot Robbie – reprising her famous role of Harley Quinn, and will feature a few other leading ladies such as Mary Elizabeth Winstead, Jurnee Smollett-Bell and Rosie Perez (to name a few).
Mulan
Director: Niki Caro
Release Date: March 26, 2020
Disney’s next live action remake will not be a musical and is missing the indestructible Mushu in its first trailer. However, audiences need not fret, as this version of Mulan from Niki Caro is paving its own path and staying clear of mimicking the 1998 animated classic.
Black Widow
Director: Cate Shortland
Release Date: April 30, 2020
One of Marvel’s big releases this year will be by a female director – Cate Shortland, and follows a leading superhero – Natasha Romanoff (also known as Black Widow) played by Scarlett Johansson. Black Widow’s solo movie has been a long time coming as a result of Scarlett Johansson’s character being a popular in the Avengers series. The story of Natasha Romanova should give audiences a real chance to see her in action and outside the realm of an ensemble movie.
Wonder Woman 1984
Director: Patty Jenkins
Release Date: June 4, 2020
As a sequel starring a popular DC comics character, it’s no real surprise that Wonder Woman 1984 – directed by yet another leading female director Patty Jenkins, is topping the list of most anticipated movies in 2020. Gal Gadot will also be back to reprise her role of Diana Prince, with Kristen Wiig taking on the role of Barbara Minerva (better known as Cheetah) – the archenemy of Wonder Woman.
Eternals
Director: Chloé Zhao
Release Date: October 29, 2020
In April 2018, Marvel Studios announced that they will be developing a film based on the Comic book series Eternals. Directed by Chinese film director Chloé Zhao – known for The Rider, the film will star leading female actresses such as Angelina Jolie, Salma Hayek and Gemma Chan, alongside Game of Thrones’ Kit Harington and Richard Madden. The Eternals are immortal aliens who should possibly offer much to the cosmic side of Marvel’s Phase Four.
According to a list of the most anticipated movies of 2020 by Fandango, around half will be led by women. It’s also worth pointing out that from this list, the top four movies are female-directed.
Visit the Movie Planner section of our website to watch trailers of other upcoming movies in 2020.
Sources: Variety, World Economic Forum and Fandango.
Cinema is appealing to a more diverse group of consumers than ever before, making it an attractive platform for many brands to utilize. In order to ensure brands reach and engage their target audience effectively with their cinema promotion, there are certain consumer trends to be kept in mind, considering their potential impact on the outcome of a campaign.
The following article was published on LinkedIn by Casey Story – Organization Development Professional | Learning & Development Specialist | Sales Trainer & Coach
Kurt Wagner from Recode Media wrote an article stating that, “2019 will mark the first-time digital ad spend in the US outpaces TV and print combined.” Marketers will attest to this trend as there is a noticeable change in expectations among clients. Media planning conversations use to focus mostly around aspects including: Audience, engagement, reach, recall, like-ability, however the stakes have been shifting since 2008. Which most will remember as the year we all started walking around with cash registers in our pockets (personal smartphones).
Shifting of expectations from brands are steering agencies and media sales professionals to steer towards a ‘Positive Business Outcome’ approach to their media strategy. These teams are now focused on identifying the right consumers, reaching them in the right environment, engaging with them at the right time, and on the right devices to achieve and prove delivery of the KPI’s set forth by their clients.
While digital advertising allows brands to achieve several of these key components in the new outcome-based approach to planning, there are several considerations including: identifying the right consumers, reaching them in the right environment and engaging with them at the right time, that must still be supported by other channels in the traditional media space.
The following are three US consumer trends in 2019/2020 that make cinema advertising a more viable channel than ever to support brand goals:
Subscription Movie Going is Still Alive
Similar to blockbuster, taxi services and the music industry, the movie going industry did not feel a major disruption of their consumer’s expectations for a long period of time. The model was straightforward: negotiate with studios to fill theaters and auditoriums with blockbuster hits, sell tickets and concessions, invest in capital improvements that enhance the overall experience if/when needed. The main purpose was that the content on screen should be enough to encourage consumers to spend $10-20 dollars per ticket to see the films. Here’s where MoviePass makes its entrance.
The long-term arithmetic reflected in MoviePass’ model made it clear that without improved compensation from the circuits, the company was working on both borrowed time and money. As we know, the negotiation never happened, and MoviePass has been written down by its holding company.
The low-cost subscription model that MoviePass introduced however dramatically changed the consumer expectation regarding the cost of going to the movies. For the first time in years the exhibitors (Cinemark, Regal, AMC) have had to adjust their pricing strategy and are introducing subscription plans of their own. These actions have been well received by consumers. AMC recently announced that since launching their Stubbs A-List program (a $19.95 monthly subscription) in June of 2018, they have enrolled over 700,000 members.
This trend is important for advertisers considering cinema campaigns, because the data shows that when consumers have access to lower priced movie tickets, they see more movies. In the same article published in Variety, AMC noted that Stubbs A-List members had accounted for over 14 million movie ticket sales in the same amount of time.
Cinemark, Regal, and regional affiliates throughout the US are all working to finalize or develop their own subscription-based models to adapt to this shift in consumer expectation. What this means for advertisers is that passionate movie goers, those same consumers that drive 73% of spending in the US will be coming out in record numbers to their local movie theaters throughout 2019 because for the first time in years, they have a more affordable way of doing so.
Hollywood’s Franchise Era
The question, “When will Hollywood introduce us to new stories?” often rings in the minds of movie-goers alike. Ben Fritz’s book The Big Picture – The Fight for the Future of Movies answers this and discusses Hollywood’s shift towards the ‘franchise movie model’.
The reality is most consumers want two things when they choose to go to the movies:
Consumers may argue that they would prefer more adult dramas, romantic comedies, horror films, etc. However, the facts (historical ticket sales), reveal otherwise.
Looking at 2019’s slate of films, it is safe to say that we are in the heart of the Hollywood franchise era. The opportunities to experience something larger than life and culturally relevant are already driving record box office sales.
Captain Marvel (2019) made a total of $1,126,129,839 at the Worldwide Box Office. While remakes of popular Disney classics have been making cinema rounds. Classics such as: Dumbo made a total of $347,866,307 since its release in March 2019. Cinema-goers have also witnessed a rise in live-action remakes of popular Disney films this year, with movies such as The Lion King which made a whooping $1,638,761,919 at the box-office (to date). Whereas, the live-action version Aladdin’s live action version made a total of $1,037,017,346 since its release in May 2019.
From the Marvel Universe, the concluding film of the franchise- Avengers: End Game broke records at the box-office banking a total of$2,795,473,000 and continued to run in cinemas for 20 weeks across cinemas in the US.
The last quarter of the year holds great promise for the box office with mega sequels such as Frozen II, Jumanji: The Next Level and the concluding film of the Star Wars series: Star Wars: The Rise of Skywalker soon to release across cinemas worldwide.
Advertisers considering cinema campaigns should look closely at the historical success of the franchise model in domestic ticket sales. In the last four years, the highest grossing movies yearly in the US have come from within a franchise. This trend appears to continue throughout 2019. With the increased occurrence that moviegoers will be visiting theaters due to: Lower priced subscription service tickets and quality of content, advertisers have a unique opportunity to extend their reach among this audience year round.
Content Marketing: A Driving Force for Customer Connections
As digital spending eclipses traditional media spend this year, the digital marketplace has certainly become increasingly noisy. When adopting a positive business outcome marketing strategy, the goal is less about a brand’s ability to yell louder and more often than their competition. The goal, hence must shift, and brands must identify innovative ways to engage with their audience in an authentic manner, a trend that is leading the shift toward content marketing.
There are generally two approaches to developing a content marketing strategy:
When a brand has done well adopting either strategy, they pull their audience to their message instead of simply pushing more content into an already crowded marketplace. The impressions delivered from a content marketing strategy are much more valuable because customers actively seek out the content and actively share the message to other, like-minded, potential consumers.
Cinema is one of the last channels available for brands to tell an authentic story, at scale, in an environment with no ad skipping devices, and in front of consumers looking to be entertained.
Content marketing pieces delivered in this environment cut through the noise. Campaigns resonate with consumers, and the transparency of the cinema platform provides piece of mind for brands seeking to reclaim bot served impressions and eliminate wastage of advertising resources.
Are these trends similar in the Middle East?
Movie Ticket Offers
Leading cinema chains in the Middle East have tied up with mobile network providers (Example – du and Etisalat in UAE), offering cinemagoers to buy one movie ticket and get the other free. Similarly, numerous banks also provide customers a range of Debit and Credit card offers to availing movie-ticket and/or a free upgrade on the size of popcorn and beverages at the candy counter. Certain bank cards also offer moviegoers a buy 1 get one get one free movie ticket deal.
Such offers affirm the fact that when consumers have access to lower priced movie tickets, the frequency of cinema visits increase.
Love for Franchise Films
The craze among movie-goers for popular franchise films isn’t limited to the United States alone. Cinema statistics in the Middle East reveal the love and commitment among movie-goers in the region.
Following are statistics of UAE admissions for MEGA blockbuster franchise films:
Captain Marvel (2019)
Ran for 12 weeks and did over 425K admissions
Dumbo (2019)
Ran for 12 weeks and did over 180K admissions
The Lion King (2019)
Did over 697K admissions in the first 8 weeks since release
*The movie is still screening across select cinemas in the UAE
Avengers: End Game (2019)
Ran for 15 weeks and did over 848K admissions
Cinema Experiences like Never Before
A number of cinema chains in the Middle East offer unique cinema experiences – thus catering to the increasing demand by cinemagoers to watch movies like never-seen before. Audiences can now enjoy the latest blockbusters on mega screens such as IMAX, MAX, Dolby Cinema, nibble on gourmet delights at Dine-in Cinemas or opt for a luxury experience such as Gold by Rhodes, Theatre by Rhodes and Platinum Suites, while lounging in a comfy reclining seats, or dive into action on with 4DX and ScreenX.
VOX Cinemas recently launched a concept of ‘Distraction- Free Cinema’ to ensure cinemagoers immerse themselves entirely in the cinematic experience by tuning out all the distractions from theatres which include: no use of mobile phones or smartwatches, no late arrivals and no guests under the age of 18. Ninja-like staff are on surveillance inside the cinema throughout the screening.
In summary….
As price discovery, consumer targeting capabilities continue to improve the effectiveness of a brand’s digital execution, it’s important for marketers to identify the channels that allow them to reach a brand’s right consumer, in the right environment, at the right time, with a creative and authentic message.
Based on the forecast of movies, the trends in consumer behavior, and a shift in how brands are building relationships with their audience, there has never been a better time to double down in the cinema space.
Source: LinkedIn, Vox.com, AdAge, The Numbers, MVM Statistics
