According to a study by ASSOCHAM-Deloitte, Bollywood contributes to about 43% of the total box-office collections of the Indian Cinema Industry. Additionally, with a number of Indian nationals living overseas,...

Majid Al Futtaim (MAF), the conglomerate behind Mall of the Emirates, opened its Dh2.6 billion Mall of Egypt in Cairo on 2nd March 2017. The two-level mall will house some...

With over 14 million cinema-going audiences in India - on daily basis, Indian movies have definitely seen a rise in its financial capacity – resulting in production and release of...

Bollywood's seed for a successful year was rooted at the start of 2016, with numerous blockbusters lined up for release from one of the most loved movie industries across the...

While many marketers still struggle to figure out the right approach towards Millennials (Generation Y), a new generation - Generation Z (Gen Z) - is growing behind the scenes. In...

There's no denying the popularity of Bollywood movies in the UAE. The appeal of Bollywood is no longer limited to Indians alone. UAE's long-lasting love affair with Bollywood is the...

Motivate Val Morgan is the official representative of Cannes Lions in the UAE.     Cannes Lions opens for delegate registrations Price reductions for under 30s announced to help tomorrow's...

Roxy Cinemas is part of Meraas Leisure & Entertainment - which is a division of Meraas Holding. Located at City Walk and at The Beach (opposite JBR), Roxy Cinemas brings a...

VOX Cinemas is the dedicated cinema arm of Majid Al Futtaim - the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa. In addition to...

Motivate Val Morgan offers 360 degree exposure and innovative opportunities to brands - utilizing both On-screen and Off-screen advertising.   As effective as On-screen cinema campaigns, Motivate Val Morgan's Off-screen cinema...