VOX Cinemas Opens at Century Corner in Riyadh

VOX Century Corner is the exhibitor’s 10th location in Riyadh.

 

VOX Cinemas, the dedicated cinema arm of Majid Al Futtaim, opened its 16th location in the Kingdom of Saudi Arabia at Century Corner by Rakaa Holding on 1 October 2023.

 

Centrally located in the city on King Fahad Road, VOX Century Corner – Riyadh features a 10-screen cinema, including five Standard auditoriums, an IMAX® with Laser auditorium, a 10-seater Private Cinema, and three THEATRE auditoriums – a first-of-its-kind luxurious offering in the country providing a dining experience with gourmet food in an intimate setting.

 

VOX feature

 

 

With the opening of the latest location, VOX Cinemas now operates a total of 164 screens across 16 cinemas in six cities throughout the Kingdom.

 

Click here to book tickets at this new cinema, and reach out to our team to learn more about cinema advertising opportunities at VOX Century Corner – Riyadh.

 

 

(more…)

Muvi Cinemas Opens at Park Avenue in Riyadh

Muvi Park Avenue – Riyadh is the latest addition to the operator’s extensive cinema network in the kingdom.

 

Saudi homegrown cinema brand Muvi Cinemas opened its twenty-first location at Park Avenue Mall, Riyadh on 28 April 2022.

The 10 screens cinema with a total of 1,277 seats also features a ScreenX and an Xperience screen, and it is the eighth cinema by the operator in Riyadh city.

 

 

The cinema is part of the newly opened outdoor mall in the city – Park Avenue, which offers a variety of entertainment and shopping options, restaurants, cafes and children’s amusement parks for the entire family to enjoy and experience.

Muvi Cinemas presently operates 205 screens across 21 locations in 9 cities of Saudi Arabia.

Contact a member of our sales team for cinema advertising opportunities at Muvi – Park Avenue – Riyadh.

 

Source: Muvi Cinemas

 

(more…)

Muvi Cinemas Opens at Boulevard Riyadh City in KSA

Muvi Boulevard Riyadh City is the largest cinema in Saudi Arabia, and the biggest in the world by seating capacity.

 

Saudi homegrown cinema brand Muvi Cinemas opened the Kingdom’s largest cinema at Boulevard Riyadh City on 02 March, 2022.

The cinema boasts a total of 25 screens and features a variety of unique concepts.

For VIP experiences, the cinema offers four luxury Muvi Suites and four Muvi Boutique auditoriums – theatres with a theme of a city or popular place such as London, Beverly Hills and Hollywood.

Two Muvi Junior screens are available for children aged three to twelve years with a party room attached to celebrate special occasions.

Muvi Boulevard Riyadh City is also home to a 4DX and Xperience screen powered by CGS for an immersive cinema experience.

 

Boulevard Riyadh City in KSA

 

The official launch of Muvi Cinemas’ newest and largest venue was held in conjunction with the grand premiere of ‘The Batman’. Sultan Al Hokair, founder and Chief Executive Officer at Muvi Cinemas, said, “The launch of our newest Muvi Cinema at Riyadh Boulevard City was a great moment for both the Muvi brand and film lovers alike. As the largest movie theatre in Saudi Arabia, our customers will experience best-in-class entertainment while enjoying the latest cinematic technologies.”

The opening ceremony of the cinema and screening of ‘The Batman’ were attended by a distinguished list of guests and industry officials.

Muvi Cinemas presently operates 195 screens across 20 locations in 9 cities of Saudi Arabia.

Contact a member of our sales team for cinema advertising opportunities at Muvi – Boulevard Riyadh City.

 

Source: Muvi Cinemas

 

(more…)

Muvi Cinemas Opens at Tala Mall in Riyadh

Muvi Boutique – Tala Mall in Riyadh is the first of its kind to open in Saudi Arabia, as part the roll-out in the Kingdom by the cinema exhibitor

 

Saudi Arabia’s first homegrown cinema brand Muvi Cinemas opened the county’s first boutique cinema in Riyadh on 25 November 2021.

The compact boutique-themed-cinema offers four screens with a total of 383 seats.

 

 

In keeping with other Muvi Cinemas locations, Muvi Boutique – Tala Mall centered around the theme of urban downtown, with a design by Chapman and Taylor from the UK. The state-of-the-art cinema is designed to create an experience that takes patrons on a new cinematic journey.

The cinema is part of Tala Mall located on the King Abdul Aziz Road, Riyadh, which is home to a variety of retail outlets, supermarkets, restaurants, and a Kid’s zone.

Together with the opening of Boulevard Riyadh (in December 2021), Muvi Cinemas presently operates 195 screens across 20 locations in 9 cities across Saudi Arabia.

*More information on Boulevard Riyadh to follow

Contact a member of our sales team for cinema advertising opportunities at Muvi Boutique – Tala Mall

 

(more…)

Muvi Cinemas Opens at The View Mall in Riyadh

Newly opened Muvi Cinemas – The View is part of the ongoing Muvi brand’s expansion strategy across Saudi Arabia.

Muvi Cinemas opened its Fifteenth location Muvi Cinemas – The View at The View Mall in Riyadh on 15th December 2021. The cinema offers 9 screens with a capacity of 977 seats.

Similar to other locations operated by the exhibitor, Muvi Cinemas – The View was designed by UK’s Chapman and Taylor, with an aim to create a dynamic, modern and innovative cinematic experience.

 

The View - Muvi

 

The designs for the cutting-edge cinema venues have a theme of urban downtown, with the intention of creating a dynamic, modern, and innovative cinema experience. Internal spaces are characterised by an industrial, yet luxurious, material palette, including timber, exposed steelwork, exposed brickwork, and an exposed concrete floor. Digital LED screens and dramatic lighting installations complement the city warehouse feel, providing a strong visual identity for the developments.

The View Mall spanning 52,200 square meters is an excellent hangout spot which boasts more than 170 international and local brand names, covering fashion, beauty, and lifestyle. A comprehensive list of shops features sportswear from Adidas, kidswear from Ziddy, Scandinavian brand L*TT LIV, jeans from Levi’s, casual wear from Aéropostale, and more.

Muvi Cinemas now operates 144 screens across 15 locations in 8 cities across Saudi Arabia.

Contact a member of our sales team for cinema advertising opportunities on the screens of Muvi Cinemas – The View.

 

Sources: Chapman and Taylor and MUVI

 

(more…)

Muvi Cinemas Launches The Boulevard Unaizah in Qassim

Muvi Cinemas – The Boulevard Unaizah in Qassim is the latest cinema to open as part of the exhibitor’s roll out plan to grow to 307 screens across the Kingdom of Saudi Arabia over the 12 months ahead.

 

Muvi Cinemas opened its fourteenth location, The Boulevard Unaizah, on 14th December 2021 in the city of Unaizah, located in the Al Qassim province, Saudi Arabia.

 

Spanning 3,200-meter square, Unaizah Boulevard venue, is an eight-screen cinema complex capable of accommodating 1,127 moviegoers and includes the Premium Large Format Auditorium Xperience powered by CGS.

 

Similar to other locations operated by the exhibitor, Muvi Cinemas – The Boulevard Unaizah was designed by UK’s Chapman and Taylor, with an aim to create a dynamic, modern and innovative cinematic experience.

 

The Unaizah Boulevard

 

The designs for the cutting-edge cinema venues have a theme of urban downtown, with the intention of creating a dynamic, modern and innovative cinema experience. Internal spaces are characterised by an industrial, yet luxurious, material palette, including timber, exposed steelwork, exposed brickwork and an exposed concrete floor. Digital LED screens and dramatic lighting installations complement the city warehouse feel, providing a strong visual identity for the developments.

 

Muvi Cinemas presently operates 135 screens across 14 locations in 8 cities across Saudi Arabia.

 

Contact a member of our sales team for cinema advertising opportunities on the screens of Muvi Cinemas – The Boulevard Unaizah.

 

Source: Chapman and Taylor, Muvi Cinemas

 

 

(more…)

Muvi Cinemas Opens at Salaam Mall in Riyadh

Muvi Cinemas – Salaam Mall in Riyadh is the latest cinema to open as part of the exhibitor’s roll out plan to grow to 307 screens across the Kingdom of Saudi Arabia over the 12 months ahead.

 

Muvi Cinemas opened its thirteenth location at Salaam Mall in Riyadh on 1st December, 2021. The cinema features 8 standard screens with a total of 1,056 seats.

 

Muvi Cinemas - Salaam Mall - Riyadh KSA

 

Similar to other Muvi locations, Salaam Mall – spanning 3,274 sqms, was designed by UK’s Chapman and Taylor and has a theme of urban downtown, with the intention of creating a dynamic, modern and innovative cinema experience. Internal spaces are characterised by an industrial, yet luxurious, material palette, including timber, exposed steelwork, exposed brickwork and an exposed concrete floor. Digital LED screens and dramatic lighting installations complement the city warehouse feel, providing a strong visual identity for the cinema exhibitor.

 

Located in Riyadh’s suburban Alawali area, Salaam Mall offers a great stop for shopping dining and entertainment.

 

Muvi Cinemas presently operates 127 screens across 13 locations in 8 cities across Saudi Arabia.

 

Contact a member of our sales team for cinema advertising opportunities on the screens of Muvi Cinemas –Salaam Mall.

 

 

Sources: Zawya and MUVI

VOX Cinemas Launches at The Esplanade in Riyadh

VOX Cinemas The Esplanade is integrated with Yalla! Bowling and offers a variety of high-end cinematic experiences including GOLD, MAX, and KIDS.

VOX Cinemas celebrated the opening of its latest integrated cinema experience with the launch of VOX Cinemas The Esplanade in Riyadh, Saudi Arabia on 19 August 2021. The opening marks the third fully launched project between VOX Cinemas and Unified Real Estate Development Company as part of a SAR 500 million multi-project investment commitment to develop seven integrated leisure, entertainment, and cinemas experiences across the Kingdom.

The 8-screen multiplex with 868 seats is integrated with Yalla! Bowling, a selection of games including billiard tables and air hockey as well as F&B to complement the cinematic experience. The new cinema endorses signature VOX concepts namely MAX, KIDS and GOLD.

 

VOX Cinemas The Esplanade Now Open in Riyadh, Saudi Arabia

 

Mohamed Al Hashemi, Country Head, Kingdom of Saudi Arabia, Majid Al Futtaim Leisure, Entertainment, Cinemas and Lifestyle added, “Our expansion in Saudi Arabia continues, and we’re excited to bring more entertainment experiences to communities in Saudi Arabia with the opening of VOX Cinemas The Esplanade. This latest offering is the perfect location to reach a wider audience of movie lovers and anyone else seeking a memorable experience. We are proud to collaborate with Unified Real Estate Development Company once again as together we make a deeper contribution to the Kingdom’s Quality of Life program and Vision 2030. We are committed to continuously investing in our expansion in the Kingdom, especially with the growing demand for world-class, immersive cinematic experiences. We look forward to welcoming people across the community and creating even more great moments with our guests.”

Prince Bandar bin Khalid F. Al Saud, President of Unified Real Estate Development Company added: “Riyadh continues to grow and evolve as a compelling entertainment option in the region, and we are pleased to be a part of this development alongside Majid Al Futtaim. The VOX Cinemas location at The Esplanade promises a rich variety of entertainment experiences to complement the on-screen action, making it an ideal fit for the discerning visitors of The Esplanade.”

In April, VOX Cinemas opened the first ever multiplex in Hail in collaboration with Unified Real Estate Development Company, the largest and fastest-growing outdoor shopping center developer in Saudi Arabia, and together they also have a location at Town Square in Jeddah.

VOX Cinemas presently operates 149 screens across 14 locations in 5 cities of Saudi Arabia.

Motivate Val Morgan congratulates VOX Cinemas on the launch of  The Esplanade, and warmly welcomes this new location to our cinema circuit in Saudi Arabia.

Contact us to advertise your brand on the screens of VOX Cinemas – The Esplanade.

 

 

Source: VOX Cinemas (Press Release)

Muvi Opens Saudi Arabia’s First Drive-in Cinema in Riyadh

Saudi Arabia’s homegrown cinema brand – Muvi Cinemas, has launched the Kingdom’s first Drive-in cinema in the city of Riyadh.

The Drive-in cinema that opened on Thursday 21st January 2021, is the first of its kind in the country, and can accommodate up to 150 vehicles while maintaining social distancing measures.

 

Saudi Arabia's First Ever Drive-in Cinema by Muvi

 

Guests will be required to wear face masks and have their temperature checked in accordance with recommended measures to combat the spread of COVID-19, while food and drinks are allowed to be consumed inside cars.

 

Muvi Drive-in Cinema in Riyadh - Food Collection Point

 

In a statement to Arab News, Mahmoud Mirza, Marketing Director of Muvi Cinemas said: “MUVI Cinemas is strictly applying all the precautionary measures to ensure a safe environment for our employees and customers.” However, no decision has yet been made on how long the Drive-in cinema would remain open.

According to Mirza, the initial response from the public suggests that the Drive-in cinema concept will prove as popular in the Kingdom as it has in recent times in other parts of the Middle East, including Dubai and Beirut, as a way to allow cinemagoers to watch movies on the big screen while protecting themselves from the ongoing COVID-19 pandemic.

Mirza further stated that now is the ideal time to visit a Drive-in cinema in the Kingdom. “Drive-in cinemas require many aspects to succeed. One important factor is the weather, and with Riyadh’s weather nowadays, it is a perfect fit to complete an outstanding experience,” he explained, adding that Muvi Cinemas is considering opening similar temporary venues across the Kingdom.

“Having pop-up cinemas isn’t new to MUVI Cinemas, and we shall continue offering such experiences to expand our reach and create happy moments for our audience, be it inside our sites and theaters or outside.”

 

Muvi Launches a Drive-in Cinema in Riyadh Saudi Arabia

 

Mirza also revealed that Muvi Cinemas plans to open 15 new cinemas in Saudi Arabia in 2021, adding more than 150 screens to its current cinema circuit. “New sites will be added to those in current cities, and introduced to new cities, such as Taif, Buraidah and Onaizah,” he said.

As the official cinema advertising partner of Muvi Cinemas in Saudi Arabia, we at Motivate Val Morgan warmly congratulate the cinema exhibitor on the opening of the new Drive-in cinema.

Click here for more information of the first Drive-in cinema in Riyadh, Saudi Arabia, and for session times.

 

Sources: Muvi Cinemas, Arab News and Gulf News

(more…)

AMC Opens at Azizia Plaza in Riyadh KSA

AMC Cinemas opened its sixth cinema location at Azizia Plaza in Riyadh, Saudi Arabia on Thursday 3rd  December 2020.

 

Azizia Plaza features 3 screens with a total of 314 seats, and includes a Prime at AMC screen – presenting best-in-class projection, sound, seating, and exceptional food and beverages and five-star service.

 

Azizia Plaza by AMC Cinemas

 

Speaking at the opening CEO and Managing Director John Iozzi said: “AMC Azizia Plaza 3 is part of our continued expansion across Saudi Arabia and we are excited to bring our brand of first-class cinema experience to a new audience.”

 

AMC Azizia Plaza 3, he stated, was another impressive step in the rapid evolution of the cinema experience in Saudi Arabia.

 

“Every auditorium is fully equipped with a massive screen, 4K Barco Laser Projectors, immersive surround sound and Luxe Recliner and Plush Rocker seating throughout. Every seat also includes a table and USB charging port for ultimate comfort,” he explained.

 

“We are committed to supporting the goals of Saudi Arabia’s Vision 2030 plan to improve the choice and quality of entertainment under the Quality of Life Program,” added John Iozzi.

 

With the opening of Azizia Plaza, AMC Cinemas presently operates 40 screens across 6 locations in 2 cities of Saudi Arabia.

 

Motivate Val Morgan congratulates AMC Cinemas on the opening of Azizia Plaza, and warmly welcomes this location to our regional cinema circuit.

 

Contact us for cinema advertising opportunities across AMC locations.

 

 

Sources: AMC Cinemas and Gulf Projects

(more…)