The much awaited Blockbuster 'Raees', garnered a lot of attention & enthusiasm when it decided to extend the release date from the previously anticipated release during EID 2016. With this change...
As the battle for the most popular Christmas advert continues - an Ad war that has cost companies in the UK around £5.6bn, as they compete for their campaigns to...
Bollywood stars Hrithik Roshan and Jacqueline Fernandez, mesmerize cinema audience as they feature together in an ad film for RDM Boards. The two celebs had to undergo intense training in...
VOX Cinemas has moved over to a new Theatre Management System (TMS). Going forward, the cinema operator will be building and controlling the scheduling of ads from one central location with...
With the recent launch of 'One Brand Marketing Strategy' by Coca-Cola - uniting all their brands under one global creative campaign, brand awareness for the most loved cola in the...
There's no denying the popularity of Indian movies in the UAE. Cinemas are house full every weekend for the latest Indian blockbusters as audiences are getting a lot more in...
The breadth and depth of movies today is uncharted. Looking beyond the blockbusters is a full suite of quality titles not to be missed. Think 2015 is a hard year...
Dubai Lynx is at the heart of MENA's creative communications industry. Over three days, an agenda of talks, training, networking, exhibitions and awards ceremonies celebrate the region's creative output, making...
Smaller juries will improve quality of discussion inside the jury room. Cannes Lions has announced changes to its juries. The size of the jury panels present in Cannes in...